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Kolkattan Sarda jute set to embrace west
Jan '08
Sarda Group, one of the biggest business conglomerates from Kolkata, has been concentrating on jute industry, the major foreign exchange earner for India. Recently, the company has planned of setting up a jute mill in Alwar, Rajasthan.

The facility will require an investment of around Rs100 crores. Spanning an area of around 15-acres, the jute mill is expected to have a processing capacity of 60 ton of raw jute per day.

In this regard, Mr Ghanshyam Sarda of the Sarda Group, while attending a press conference, said, “The Rajasthan facility is aimed at tapping the northern India market, as about 50 percent of the demand for jute sacks prevails in that region. The new mill will also have a two lakh square feet of warehouse facility, enabling us sale of jute sacks directly to farmers at relatively cheaper.”

The Group is also planning to acquire the sick government-owned Konark Jute Mill at Dhanmandal in Orissa, which has the capacity to process about 30 tons of raw jute per day.

According to Mr Sarda, jute sector in India lacks skilled labourers. The industry has employed around 30 million people but most of them are unskilled. Observing this, Sarda Group has decided to set up two jute-training institutes at Agarpara and Titagarh in West Bengal.

Sarda Group boasts of reviving nine sick and ailing jute mills, mostly closed after incurring huge losses. It also manages 10 jute mills in the country. Presently, the company commands over 20 percent share in India's resurgent jute industry.

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