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Mr & Mrs Wadia inaugurates Bed & Bath Concept Store at Worli
26 Feb '08
3 min read
“Our objective is simple. We want to add value to our customers' shopping experience by offering a holistic lifestyle concept with necessary accessories along with contemporary bed and bath collections. Today our all India franchise network extends to over 400 stores with close to 26 stores in Mumbai.
Our plan is to open 100 of our own company managed showrooms over the next 2 – 3 years time, with an investment of Rs. 40 crore, in addition we will also look forward to opening 15 - 20 franchisee shops per year , e expanding our retail network to 500+ providing easy accessibility to our consumers across the country.
The company is also planning to extend the network to surrounding countries beginning with the UAE in the near future. I am deeply proud of this initiative and confident of its success with our customers.”
Sharing her views on how this store will transform any home shopping experience was the luminous Mrs. Maureen Wadia, who said, “The opening of this concept store marks the beginning of a new era for Bombay Dyeing, as we move away from merely selling a product to selling a lifestyle experience.
As I stand here in the store, I am instantly impressed by the stylish décor, uplifted to be in such colourful surroundings, inspired by the designs and awed at the range of what one can find here.
One can come here to take convenient advantage of this wonderful assortment of quality merchandise in the confines of a comfortable, sophisticated surrounding.
I am very pleased to be a part of such a momentous event in Bombay Dyeing's history and I am sure our consumers will simply fall in love with this one-of-a-kind offering from everybody's favourite home brand, Bombay Dyeing.”
Our plan is to open 100 of our own company managed showrooms over the next 2 – 3 years time, with an investment of Rs. 40 crore, in addition we will also look forward to opening 15 - 20 franchisee shops per year , e expanding our retail network to 500+ providing easy accessibility to our consumers across the country.
The company is also planning to extend the network to surrounding countries beginning with the UAE in the near future. I am deeply proud of this initiative and confident of its success with our customers.”
Sharing her views on how this store will transform any home shopping experience was the luminous Mrs. Maureen Wadia, who said, “The opening of this concept store marks the beginning of a new era for Bombay Dyeing, as we move away from merely selling a product to selling a lifestyle experience.
As I stand here in the store, I am instantly impressed by the stylish décor, uplifted to be in such colourful surroundings, inspired by the designs and awed at the range of what one can find here.
One can come here to take convenient advantage of this wonderful assortment of quality merchandise in the confines of a comfortable, sophisticated surrounding.
I am very pleased to be a part of such a momentous event in Bombay Dyeing's history and I am sure our consumers will simply fall in love with this one-of-a-kind offering from everybody's favourite home brand, Bombay Dyeing.”
Bombay Dyeing & Manufacturing Company Ltd
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