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Long quest for perfect body thermoregulation ends
Mar '08
Created with new intelligent technology from ADVANSA and meeting the two trends of growing consumer interest: Multifunctionality and environmental awareness, a new thermoregulation brand has arrived on the market. ADVANSA ThermoºCool.

This new product offers another significant quality leap in the long quest of perfect body Thermoregulation. The new yarns contain a unique hybrid fiber mix that allows garments to smartly adapt to the needs of the user, providing evaporative cooling or thermo-buffering functions as needed.

For customers concerned about the environment, a natural version is available that is made using polymer from renewable resources.

It was the opening round of a new natural thermoregulation brand. ADVANSA ThermoºCool is designed to set new standards for the sports clothing industry. “It's an evolution.

This product is a complete and revolutionary, cultural and conceptual change. From now on, body thermoregulation performance has another name: ADVANSA ThermoºCool” Said Jordi López, Branded Apparel Segment Manager of ADVANSA.

ADVANSA ThermoºCool is born from the experiences and years of study on human thermoregulation from the privileged platform of profiled cross section products.

It consists of a unique blend of fibres inside the yarns that will interact with the user of the garment. This intimate fiber blend in the yarn provides a dual functionality: When the user is hot and perspiring, the fabric will provide evaporative cooling, keeping the user cool and comfortable.

When the user is cold and shivering, the fabric will reduce the exposure impact with external temperatures, keeping the user warm and thermo regulated.

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