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Gokak prepares to sweep domestic garment sector
23
Apr '08
Gokak Textiles Limited (GTL), a leading enterprise engaged in exporting textile goods has plans to venture for launching its own readymade garments under its brand, 'Fac it'. The company has plans of starting with innerwear for men and children and will introduce its collection by September this year.

An investment of Rs160 crore has been disbursed for use in its factories at Gokak, and Marihal in Belgaum district of Karnataka. The sum was mainly assigned in parts over a period of three years to install additional capacity for meeting the requirements of its new product line.

In an exclusive interview with Fibre2fashion, Mr H S Bhaskar, Managing Director and CEO of GTL stated, “For years we have been supplying fabric to European and American brands. Now, with the increase in our manufacturing capacity, we have plans to launch our own branded garments for the Indian markets. We will initially start by launching undergarments for men, which will be followed by launch of innerwear for women and also readymade trousers and shirts for men.”

When asked about the anticipated response and its current undertakings, Mr Bhaskar confided saying, “During the first year, the company is aiming at a sales of Rs10 crore and Rs100 crore by 2010 and an expected growth of 10-12 percent in 2008-09. Presently, GTL manufactures knitted garments and has set up a fully integrated garment factory at Belgaum and supplies garments to most of the major brands in India like Peter England, John Players, Globus, Pantaloons and international brands like Charles Vougle, Berton, Marks and Spencer, Andrew Sports, Debanhams among others. Besides, Gokak Textiles also launched sweaters under the Campbell brand for both domestic and export markets. It is setting up a new unit at Ludhiana at an investment of Rs 18 crore. It also aims to launch polo shirts and trousers by April 2009.”

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