Home / Knowledge / News / Textiles / Singer Curvy Machines eliminate the two biggest challenges for sewers
Singer Curvy Machines eliminate the two biggest challenges for sewers
25
Apr '08
SVP Worldwide, owner of SINGER brand sewing machines—the world leader in the sewing machine and accessories industry, announced the global introduction of its new premium line of computerized SINGER CURVY sewing machines featuring the new SwiftSmart Threading System.

For the first time since the invention of the sewing machine, SINGER has created a new method of threading the machine and bobbin by combining digital technology with a one-touch needle threader. Beginning and proficient sewers can now spend less time threading the machine and more time exploring their creativity from basic utility to fashion sewing, crafts and home décor projects.

“In 1851 Isaac Singer changed the world by inventing the very first sewing machine,” said Don Fletcher, CEO of SVP Worldwide. “Today Singer has once again made history by creating the SINGER CURVY sewing machine, which eliminates the two biggest challenges and frustrations sewers have experienced during the past 157 years—threading the sewing machine and threading the bobbin.”

The new SwiftSmart Threading System is a revolutionary way to thread a sewing machine. With previous threading systems, sewers had to thread the spool, guide the thread down along the groove, then U-turn the thread, pull it up again, thread the take-up, and pull it down again to thread the needle eye. Now using the SwiftSmart Threading System, all sewers have to do is simply guide the thread from the spool to the needle via the groove at the front of the machine.

Must ReadView All

Textiles | On 26th May 2017

Lenzing unleashes new eco-friendly fibre

There's a new eco-friendly fibre on the anvil—Austrian speciality...

Apparel/Garments | On 26th May 2017

Benetton seeks approval for FDI in single-brand retail

Global fashion brand Benetton Group, has sought Indian government's...

Apparel/Garments | On 26th May 2017

Walmart to conduct GST workshops for SME suppliers

With the objective of supporting its small and medium-sized (SME)...

Interviews View All

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Amrit Sethia
SOIE

‘The intimatewear category in India is slowly becoming trend-sensitive.’

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search