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TransDRY engineers stay-dry comfort in performance apparel
29
Aug '08
Cotton Incorporated has unveiled its advanced TransDRY moisture management technology, an innovative new system that enables the production of quick-drying, engineered fabrics for performance apparel.

Cotton fabrics made with TransDRY technology offer cotton's familiar comfort and softness while staying dry, keeping the wearer cooler and more comfortable. That's because they're engineered to transfer moisture in one direction, away from the skin to the outside of the fabric, where moisture can evaporate.

The TransDRY brand, named for its unique ability to quickly transfer moisture away from the skin and dry faster, raises the bar for cotton performance and will set a new standard of high-performance moisture management.

”Many synthetic fabrics in the market claim to have the ability to move moisture away from the body to the outside of the fabric,” says David Earley, Cotton Incorporated's Director of Supply Chain Marketing.

“But most do nothing more than absorb perspiration into the fabric, staying as wet on the inside of the garment as they are on the outside.”

Earley says because of the lack of standardized test procedures, it's easy to make exaggerated claims of moisture management in today's performance fabric market. It has resulted in marketing claims that don't reflect the actual performance of many of today's fabrics.

Cotton Incorporated has spent the past year conducting groundbreaking moisture management testing to gauge the performance advantage of TransDRY technology, utilizing testing equipment, called the MMT Tester, from SDL Atlas in the United Kingdom.

Originally developed by Hong Kong Polytechnic University, the MMT Tester has the ability to measure the differential wetness of both sides of a performance fabric and calculate a one-way moisture transfer index.

“Fabrics engineered to have one-way transfer performance beat any synthetic product we've tested in head-to-head comparisons – it's not even close,” says Earley. “We think this is an incredible breakthrough for cotton in the world of performance apparel that will help us compete head-to-head with synthetics.”

Cotton Incorporated approached the development of this breakthrough technology for cotton with the environment in mind. Instead of applying chemistry to the entire fabric, it's used selectively in lower amounts on certain areas of fabrics to engineer to right level of performance. The result is responsible and more sustainable production.

Cotton Incorporated has partnered with several firms in the supply chain to bring the TransDRY technology to market. Longworth Industries Inc. an American manufacturer of high-tech performance apparel and base-layer garments, will be the first to bring a TransDRY product to market under its new PolarMax Naturals brand. Longworth has been field testing prototype garments with branches of the military to gauge performance and acceptability of the TransDRY technology.

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