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Balta Rugs adds new collections to B-tron heatset rugs line

08 Sep '08
5 min read

EasyLiving: new type of yarn
With EasyLiving Balta Rugs introduces a new product in the heatset range. The new collection is made via a new yarn technique that makes the rug softer and gives it added value. A striking result is achieved by using warm colours such chocolate, warm gold, beige and cream.

Vivaldi: a reinvented classic
Vivaldi is a new classic collection in Balta Rugs' heatset range. The rug is softer and has an extremely delicate and detailed pattern thanks to 1.5 million tips in a totally new type of yarn. Vivaldi also has an extensive colour palette that reinvents classic tints.

Softline collection enlarged: emphasis on colour
In addition to the five existing Softline collections (View, Studio, Vista, Vitra and Luxor) Balta Rugs has added a sixth collection called "Ultra". Balta launched the Softline fibre in May 2007.

The polypropylene fibre gives carpets superior softness while making them much more heard-wearing. By avoiding classic softeners like oil, the fibre is also environmentally friendly.

In the new Ultra collection a rich palette of base colours (cream, beige, grey and black) is combined with red and gold accents. Those accents are enhanced by a special “cut & loop” technology.

New collections in Berclon yarn: modern and youthful
For years the Berclon polypropylene fibre by Balta has guaranteed quality and creativity. Nevertheless, Balta Rugs continues to modernise it. Balta is launching a few new collections under the brand name Berclon.

A fifth collection is being added to the flatweave class (the other four are Natura, Colora, Kerala, and Decora). The Accenta collection uses a red or blue weft as an accent. That gives the rugs a modern and young look.

The High End Berclon quality is modernised with the cut & loop "Omega" collection. Omega combines four different base colours with neutral flatweave yarn in the motifs.

Balta Rugs opted for rejuvenation via the "Play" and "Kids" collections in the Regular Berclon quality. By using bright primary colours (red, green, blue, yellow, black and white) Balta aims at a young audience.

The Play collection is full of imaginative bright and cheerful harmony, rhythmic lines, pop art and block prints. The Kids collection offers typical animal and school motifs. This collection also includes rugs in soft pastel colours (pink, cream and blue) for nurseries.

Balta Industries nv

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