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Brother's LB6770 PRW to make designer's dream a reality
27
Oct '08
An inspiration for modish mavens and fashionistas, Brother International Corporation introduces the "Project Runway" Limited Edition LB6770 PRW sewing and embroidery combination machine, the latest addition to its "Project Runway" lineup, which also includes the Innov-is 40 and Innov-is 80 sewing machines.

Engineered to expand the creative capabilities of aspiring fashion designers and trend-setting connoisseurs, the LB6770 PRW is the first "Project Runway" machine to carry embroidery, featuring chic designs for added customization and stylish appeal.

"Embroidery accenting brings an incredible amount of differentiation and opportunity to a designer's palette," said Dean F. Shulman,senior vice president of Brother International Corporation and head of the company's home appliance division.

"The new 'Project Runway' Limited Edition LB6770 PRW combines the sewing capability that a designer needs plus advanced embroidery features for embellishment that embodies a designer's touch."

As the first "Project Runway" machine to carry embroidery functionality, the LB6770 PRW is ideal for beginners to advanced enthusiasts. With plug-and-play capability, embroidery embellishment is accomplished with few steps and minimal skill. Brother innovation delivers high-tech performance and step-by-step instruction for beautiful embroidery work that any fashionista can achieve.

Inspiration comes standard with the LB6770 PRW and its included embroidery features, such as 70 built-in designs, five monogramming fonts & 120 frame pattern combinations. Stitching apparel is effortless with its advanced sewing features, including 67 stitch functions and 10 styles of one-step buttonholes. Set-up takes seconds and maneuvering fabric is a breeze with the Quick-Set(TM) bobbin, advanced needle threader and push-button automatic thread trimmer.

Perfect for the cosmopolitan nature of the fashion industry, the LB6770 PRW includes an on-screen reference guide in 16 languages and a back-lit LCD touch screen. Also included with the purchase of the machine is custom fashion rolling luggage for toting the machine to classes, workshops, vacation and other destinations.

"Designers are artists," said Shulman. "They need a reliable, easy-to-use machine that will spark their creative impulse while delivering superior stitch quality. The LB6770 PRW expands the user's canvas with its breadth of built-in designs. The machine is intuitive so fashion artists can spend more time being creative and setting trends."

The first in the "Project Runway" line to carry embroidery capability, the LB6770 PRW brings a new realm of customization to a designer's genius. Embroidery and the art of embellishment bring added dimension, color, texture, imagery and sophistication to apparel.

Those who aspire to create with fashion forward concepts and one-of-a-kind designs will find the LB6770 PRW an easy-to-use machine with advanced technology and leading innovation synonymous with the Brother brand. The LB6770 PRW includes a built-in embroidery card reader, which provides access to Brother's library of thousands of optional embroidery designs.

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