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IITF – Path to global arena for small handloom sectors

22 Nov '08
2 min read

Indian International Trade Fair (IITF), which will go till November 27, has provided an international platform for handicraft and handloom sectors from all over India. Even industries from small districts and towns are gaining popularity through this fair.

For instance, participating at IITF is probably the best thing that Khunti handloom sector has done in a while now. The ongoing fair, held at Pragati Maidan, New Delhi, proved to be a boon to this district in Jharkhand as the handloom products attracted huge orders from Japanese players.

Cotton tablemats woven by villagers of Kitahatu, Seridkel and Nibucha in Khunti district are on display at a 2,000square meter booth of Jharcraft.

Reportedly, Japanese buyer has placed an order of around 50000 pieces of handloom table mats and has also provided size and pattern specifications.

Insiders reveal that the order came from leading Japanese retailer, 100 Yen, and will thus reach the locals.

The sources said that the prices will be around Rs100 for a 2 by 2 feet mat and rates will differ with size and design.

The experts said that such orders were an absolute pleasant surprise. Now, table mats from the small Khuti district had the opportunity to capture the interest of Japanese locals and make its mark in the market.

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