Home / Knowledge / News / Textiles / VII edition of Milano Unica - a successful event
VII edition of Milano Unica - a successful event
23
Dec '08
The VII edition of 'Milano Unica', the Italian Textile Fair, promoted and organized by the five prestigious 'Made in Italy' textile exhibitions: Ideabiella, IdeaComo, Moda In, Prato Expo and Shirt Avenue, has confirmed the vital importance of the Italian textile sector, despite the difficulties which have arisen from the international economic situation, supported only by growth in export towards developing countries, China and Hong Kong the frontrunners.

The 666 exhibitors from the 5 textile fairs are optimistic after meeting with the most important Italian and international buyers. A positive outlook has emerged from this edition regarding contacts made during the four fair days, due mainly to the innovations in fair layout, aimed at facilitating clients' tasks.

The VII edition of “Milano Unica”, held in the halls of Fieramilanocity at the Portello, has once again confirmed the strategy that focuses on an all-encompassing textile appointment reserved for the medium-high market sector. Closing figures registered about 31,500 participants, surpassing the 30,000 expected.

There was a marked increase in buyers from developing countries, beginning with China and Hong Kong, eastern European countries (Poland and Hungary), Latin America (Brazil and Argentina). In addition, buyers from Germany, England, Austria and Benelux continued to hold ground. A total of 16,989 firms were represented, 5242 of them foreign. The 666 exhibitors, (518 Italian and 148 European) included about 25% from EU countries (France, Spain, England, Portugal, Germany), in that order, representing the finest in Italian and European textile production. The total exhibition area covered more than 27,000 square meters.

The VII edition received the cooperation of the Foreign Trade Commission (ICE). “At the inauguration - explained Paolo Zegna, President of Milano Unica – I could not conceal my concern about the final outcome of this VII edition. All in all, the positive export trend in the first 3 months of 2008 was due to various statistics deriving from different textile sectors and we did not yet have significant final data from the second 3 months. The disastrous financial situation and steps towards recession experienced by western countries have worsened the scenario for 2008 and defined a dim outlook”.

“First of all - added Paolo Zegna – I believe we have to realize that the glass is half-full and this isn't as negative as it seems when we consider the efforts made by the textile sector during this critical period. Despite continuous difficulty, our textile sector is still an essential point of reference for Italian and international clothing manufacturers and fashion houses that focus on the mid-high and superior product lines. The increase in average prices of our products has confirmed the success of our reranking strategy, which has been accompanied by a partial change in market outlets and helped by a growth in export of Italian clothing products made with our fabrics.


Must ReadView All

Textiles | On 29th Jun 2017

Nan Ya files trade petition in US against Korea & Taiwan

Nan Ya Plastics Corporation, America, a US synthetic fibre producer,...

Textiles | On 29th Jun 2017

Indian textile industry will reach new milestone by 2020

By 2020, textile technologies will be highly advanced not only with...

Apparel/Garments | On 29th Jun 2017

Amazon intends to keep investing and growing in India

American online retail giant Amazon intends to keep investing and...

Interviews View All

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Amrit Sethia
SOIE

‘The intimatewear category in India is slowly becoming trend-sensitive.’

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X