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IMB 2009 receives positive response from exhibitors
19
Jan '09
IMB 2009 - World of Textile Processing - is the leading international procurement, service, and information platform for all types of technologies and services for processing flexible materials.

Nearly four months before the start of the trade fair on April 21, 2009 a large number of companies are showing interest in participating at IMB 2009.

Once again, nearly all the sector's most important companies will be represented in Cologne in 2009.

They will be presenting the world's most comprehensive range of machinery, production systems, electronics, and manufacturing technology for the textile processing industries to an expected 25,000 international trade visitors from over 100 countries.

Koelnmesse as the organizer of IMB and the VDMA German Garment and Leather Technology Association as the conceptual sponsor of IMB are satisfied with the current status of planning.

Despite the difficult general economic environment, the signs indicating a successful trade fair are there - this is because participation at IMB 2009 is an absolute must for companies. Henrik Moelleken, Head of Central Marketing at Dürkopp-Adler, views IMB as the ideal platform to reach his company's most important target groups: "There is no other trade fair where we can reach such a broad spectrum of customers and target groups. IMB has become even more important to us since it expanded its product areas to include technical textiles and upholstery for home and car."

"As a result, IMB addresses almost our complete range of products and services." Günter Veit, Managing Director of Veit Group International, sums it up as follows: "The Veit Group regards IMB as the best platform for introducing innovative machinery for the clothing industry."

A high degree of internationality is especially important for Edelgard Keinath, Manager Public Relations & Advertising from Groz-Beckert KG from Albstadt: "We continue to have very high shares of turnover throughout the whole world, and don't want to solely concentrate on one region. No other trade fair offers such a wide range of regional distribution or such a large number of visitors from the industry."

"That's why, for her company, participation at IMB remains important - even though the economic conditions are difficult. Keinath continues: "Groz-Beckert wants to utilize the opportunity IMB 2009 offers to meet customers from across the globe, and in a very short period of time carry out intensive discussions and inform customers about the technical and organizational developments and improvements since the last IMB." Keinath's judgment of IMB is correspondingly positive: according to her, IMB has become "the leading international showcase for all areas of application in the sewing industries."

Lectra Deutschland GmbH is another long-standing exhibitor at IMB, and uses the trade fair to present itself and its products to important target groups.

"IMB offers Lectra the opportunity to present our integrated solutions for the fashion industry in an optimal environment. Here we can meet a broad range of current and potential customers, the press and our target markets, i.e. IT decision-makers from large, medium-sized, and small companies," says Eva Jubitz, Marketing Director. Her conclusion: "As an exhibitor at IMB 2009, Lectra can once again underline its role as a leading technology company."

Hansjörg Stucki, Chairman and CEO of Meiko Maier AG from Geroldswill, Switzerland, agrees: "This trade fair is a 'must' for the textiles and clothing sector. If you're not present at IMB, questions will be raised about the future of the company. Therefore, at IMB 2009 we want to show our presence on the market, prepare to expand our market, strengthen existing contacts, make new contacts, and, last but not least, gain new and international cooperation partners."

Koelnmesse GmbH

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