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Vietnamese exporters testing South American waters
24
Mar '09
The Vietnamese export sector is on the prowl to fill the huge gap created by the showdown in its key markets; US, EU and Japan. The exporting community is now eyeing the South American countries which by themselves are a huge bloc of countries.

The country is exploring opportunities of increasing exports of traditional and non-traditional products like textiles, garments, footwear, handicrafts, etc, which have been highly impacted by the economic turmoil and recessionary winds blowing across the globe.

But, before they start testing the waters, the exporters need to acquaint themselves with local customs, requirements of the local companies or the consumers, advised the trade counselor from Vietnam, in Brazil.

The market of Brazil is no doubt a mouth watering proposition for the Vietnamese industry, since the country has a population of 190 million, which also has a very high per capita income from among all the Latin American countries, accompanied by high consumer spends.

Even other countries like Argentina, Mexico, Chile, Peru and others present a golden opportunity to diversify markets, though off course these exporters will also have to face and deal with the new tariff barriers put up by some of these countries.

Fibre2fashion News Desk - India

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