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Goan handicrafts to be displayed in international fairs
11
Jul '09
Handicrafts of Goa will be displayed in two of the biggest and prestigious international trade fairs. For showcasing these handicrafts, the Central Government has chosen the Goa Handicrafts Rural and Small Scale Industries Development Corporation (GHRSSID). This is the first achievement of its kind for the corporation.

Accordingly, the corporation will participate in the California Gift Fair in Los Angeles from July 17 to July 21, 2009 and in Thessaloniki Gift Fair, Greece during September 5 to September 13, 2009, to explore lucrative export opportunities in the US and Europe.

The Central government will be bearing the entire cost of participation, revealed Managing Director GHRSSIDC, Mr. Nikhil Desai, who will represent GHRSSIDC in the fairs.

Exquisite handicrafts from Goa such as coconut shell craft, carved wooden items, sea shell craft, brassware, terracotta, azulejos tile paintings, fibre idols, banana fibre crafts will be showcased in these international trade fairs, to attract buyers and wholesale procuring agents, explained Mr. Desai.

The US and European countries import more than 65 percent of the Indian handicrafts which gives employment to nearly 1 million people. Shops in the US and Europe have again started buying Indian handicrafts. In fiscal 2008-09, the exports of Indian handicrafts stood at Rs. 8,500 crore which was Rs. 14,500 crores in 2007-08, he added.

In the export markets, Goa doesn't enjoy any share. Hence, the corporation has commenced effective measures to tap domestic as well as the international market. It intends to create demand for Goan handicrafts to generate hundreds of job opportunities for unemployed youth and to conserve the traditional art that has been practiced for number of generations.

Due to unique ethnic touch and creative designs, the Goan crafts have wide scope in domestic and overseas markets. In order to enhance the overall quality of traditional handicrafts, the corporation is in the process of taking effective steps, informed Mr. Desai.

Fibre2fashion News Desk - India

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