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Carpet producers fail to seize global opportunities
Feb '10
Owing to the reckless approach of Trade Development Authority of Pakistan (TDAP) and Ministry of Commerce towards their jobs, Pakistan is losing a golden chance of penetrating the international market of carpets as the leading carpet manufacturing countries such as China and Turkey are no longer in this trade and have now become buyers of hand-knotted carpets, stated Mr. Pervaiz Hanif, Chairman Pakistan Carpet Manufacturers and Exporters Association (PCMEA).

Carpet exporters of Pakistan regularly take part in Germany's Domotex, which is the largest carpet fair in the world, to gain sizable orders. But, TDAP had ignored the fair held on December 18, 2009, he said. It started inviting applications for participation in this fair, from November 18, due to which the participants failed to get prime positions in the exhibition to display their goods, which resulted into the less number of orders for Pakistani carpets, he added. Just 20 to 35 exporters could take part in this fair held in 2009.

He further added that, irrespective of this, around 20 exhibitors of the country received considerable orders, and taking in to account these orders, it has been expected that in ongoing fiscal, the country's carpet export would go beyond US $200 million, which stood at around $145 million in previous fiscal. These exports in first half of the current fiscal have fallen against the same period of the last fiscal, he informed.

Carpet exports would acquire mounting trend only in case of receiving support from the government. The industry entrepreneurs should participate in Chinese and Turkish carpet fairs as buyers in these countries are reluctant to visit Pakistan due to terror threat, opined Mr. Pervaiz. Organizers of Domotex fair, every year honor the manufacturers of quality hand-knotted carpets with exceptional design and originality, he informed.

Around 124 carpets from 15 countries were chosen for the award this year, out of which two were from Pakistan and the carpet of Hanifsons was awarded as best in the category of 'traditional nomadic design', he added.

Fibre2fashion News Desk - India

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