Home / Knowledge / News / Textiles / Brand Matter signs Caribbean Joe Textile license with WestPoint
Brand Matter signs Caribbean Joe Textile license with WestPoint
18
Feb '10
Brand Matter, LLC, owner of the Caribbean Joe brand, announced that it has entered into an exclusive licensing agreement with WestPoint Home for Caribbean Joe Branded Home Textiles.

The license includes fashion bedding, bedspreads, quilts, sheets and bedding accessories, beach towels, throws and an extensive line of kitchen products {taking advantage of WestPoint's newest product initiative} and will launch at retail in late Fall 2010 and Spring 2011. The launch will focus on Caribbean Joe's current retail distribution of Leading Department and Specialty Stores.

Rick Platt, President of Brand Matter, commented, “We are excited to add to our growing roster of licensees and to enter the strategically important Home Textiles category with WestPoint Home. I have known the Executive team there for many years and respect the talent and dedication they have brought to this opportunity.”

John Piazza, President and CEO of WestPoint Home, "WestPoint home believes in partnering with great companies to build great brands We are excited to bring home the casual lifestyle brand of Caribbean Joe to the bed, bath and kitchen. We are also honored to work with the professional team at Brand Matter. The WestPoint Home design department now has access to a rich archive of prints to develop this all-encompassing program that we will launch at the upcoming March Market Week.”

Caribbean Joe Apparel is a lifestyle brand for all seasons. Caribbean Joe apparel and accessories provides an authentic, relaxed, inclusive experience under the Caribbean Joe, Havana Jack's Café, La Cabana, Jamaica Bay and CJ Breeze trademarks. Products offered include women's, men's and kid's sportswear, swim, eyewear, women's fragrances, luggage, handbags, footwear, jewelry, headwear, women's sleepwear and now home textiles, in both the US and Canada.

Brand Matter LLC

Must ReadView All

Apparel/Garments | On 18th Jan 2017

Government considering 100% FDI in single brand retail

The Government of India is looking at allowing 100 per cent foreign...

Courtesy: Walmart

Apparel/Garments | On 18th Jan 2017

Walmart to create 34,000 new jobs in the US

The world’s biggest retailer and also the biggest US private sector...

Courtesy: UN Department of Public Information

Textiles | On 18th Jan 2017

World economy expanded by just 2.2% in 2016: UN

The world economy expanded by just 2.2 per cent in 2016, the slowest...

Interviews View All

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Janak Dhamanwala & Sunil Dhamanwala
Jansun

Moving towards sustainability is also a social change

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search