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Lucky Jade launches Baby Chai Eco-Friendly Collection
26
Mar '10
Baby Chai is a new contemporary lifestyle brand by Lucky Jade, combining Lucky Jade's nature-inspired graphics with lush eco-friendly materials. Baby Chai's debut collection includes bamboo/cotton fleece hats, mittens, bunting bags, blankets, bath wraps, cloth diapers, and more.

Designer Leslie Pitts was inspired to create Baby Chai after researching the cloth diaper market and realizing there was a need for higher-design cloth diapers that were luxurious and functional with beautiful packaging.

“After establishing the diaper, I fell in love with the bamboo/cotton fleece that lines the diaper and needed to create a collection around it,” said Leslie, who named Baby Chai to reflect her love for Asian and Indian cultures. “I included my love of nature-inspired graphics and meshed that with giftable nursery items.”

Baby Chai's cloth diaper sets itself apart with its soft to the touch bamboo/cotton velour outside and bamboo/cotton fleece inside. While many cloth diapers use polyester, Baby Chai uses sustainably harvested bamboo/cotton. Their matte logo snaps and Baby Chai's signature elephant label on the front and back of each diaper create a beautiful presentation ideal for baby showers and gift-giving.



Chai, Baby! a Division of East West Blends, LLC


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