Home / Knowledge / News / Textiles / Balaramapuram Sarees receive GI tag
Balaramapuram Sarees receive GI tag
04
May '10
The prestigious Balaramapuram Sarees has become the first handloom product in Kerala to receive the Intellectual Property Rights (IPR) protection through Geographical Indications Act (GI Act). This is the 35th textile product in the country to receive the most sought-after registration under the Geographical Indications of Goods (Registration and Protection) Act 1999 from the Chennai based Geographical Indications Registry of the Government of India.

Till the end of March 2010, a total of 120 products have been registered under the GI Act, which include agricultural products, handicrafts, manufactured products and textiles. The application for registration of Balaramapuram Sarees and Fine Cotton Fabrics was filed by Shri. P.R. Luis, Director, Handlooms and Textiles, Government of Kerala, on behalf of the stakeholders of the industry. Textiles Committee, under the Union Textile Ministry, extended technical support to the Kerala Government in this endeavor.

Textiles Committee in association with the UNCTAD-India (United Nations Conference on Trade and Development) has initiated the preliminary activities like sensitizing the stakeholders about the need and importance of registering the product in the globalised era. The detailed study and documentation of the product was completed under the guidance of Dr. P. Nayak, Director, by the Field Officers of Textiles Committee, Shri. S. Krishna Kumar and Shri. C. Jeyaprakas.

Balaramapuram in Thiruvananthapuram district of Kerala is one of the most historically important places for weaving of fine cotton sarees and fabrics in India. The weaving activities in this cluster are initiated in the beginning of the nineteenth century during the reign of the Maharaja of Travancore, His Highness Maharaja Balarama Varma. It was his efforts that brought weaving families from Tamilnadu and settled them in separate streets in Balaramapuram. He provided initial financial assistance to these weavers to start business.

The Balaramapuram handloom sarees are well known for its simplicity, exquisite hand-woven designs and beauty. The traditional handloom Grey sarees are made out of the finest cotton yarn with intricate and unique designs of zari or dyed yarn. Balaramapuram is also famous for its fine cotton Dhothis and traditional Neriyathu and the Set Mundu.

The Geographical Indication (GI) tag is granted only to those goods that draw specific qualities and uniqueness and are essentially originated or produced in a defined geographical locality and region. The purpose of GI registration is to protect the sarees and fabrics from commercial invasions by unauthorised parties and Multi National Companies, thereby promoting the economic prosperity of the producers of goods in a geographical area.

This protection will help the producers to contain infringement of their products by legal means. This registration secures the interests of the producers and also protects the consumers from deception. Further, the GI tag secures consumers from confusion of counterfeits and artisans from undue competition. While patents and copyrights belong to individuals, the GI is a collective right of the community protected either by their group or state, helping art and artisans to survive.

Under legal protection, the GI tag facilitates action in the case of any violation of its exclusive rights by unscrupulous parties and manufacturers. The GI tag aims at promoting the economic prosperity of producers of goods in a geographical area.

Textiles Committee

Must ReadView All

President Tsai Ing-wen delivering remarks before boarding her plane bound for Central America. Courtesy: Presdient's office

Textiles | On 16th Jan 2017

‘Textiles at centre of Taiwan’s new trade arrangements’

Textiles should be at the heart of Taiwan’s thinking while developing ...

Apparel/Garments | On 16th Jan 2017

Ralph Lauren develops policy on tracking wood based fabrics

In a bid to trace source of wood based fabrics like viscose and rayon ...

Apparel/Garments | On 16th Jan 2017

EC proposes enhanced market access for Sri Lanka

The European Commission (EC) has proposed that a significant part of...

Interviews View All

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search