Home / Knowledge / News / Textiles / Foreign students endeavor to assist chikan & zardozi artisans
Foreign students endeavor to assist chikan & zardozi artisans
Sep '10
Three foreign students, Maria Tikhomirova, Bijin Zhao and Danting Huang who are doing their internship in Lacknow, are promoting Handicraft Artisans Tarry (HAT) concept in Lucknow, with an objective to assist chikan and zardozi artisans.

These students are doing internship in AIESEC's 'Vikas' project, in association with Karam Foundation and Sarvajanik Shikshonnayan Sansthan. Maria who is from Russia and studying economics and law said that the HAT is a good concept to salvage world-renowned craft of Lucknow and to motivate the artisans.

Such a concept offers opportunities to the artists to sell their products directly to the buyers and fetch more money. Also, it increases customer satisfaction, she added. It is based on Delhi Haat concept and ex-Prime Minister Mr. Atal Bihari Vajpayee's baby 'Lucknow Haat'. Marketing student Bijin Zhao from China said that, this concept allows customers to interact directly with artisans, choose showcased products and place order.

So, the profit directly goes to the artisans. Therefore, the margins to the middleman at various levels would be reduced offering a win-win position to both, customers and artisans. The HAT coordinator Mr. Shekhar Srivastava stated that they are expecting the government to offer help, but are not totally depending on them.

This concept may interest private companies under their corporate social responsibilities (CSR) schemes as it will prove helpful for both artisans and customers, by offering a fillip to such a heritage craft, he added.

Talking about the deprived situation of zardozi artisans, international trade student Danting Huang from China said that these artists work 14 hours a day involving around 4 members of a family and complete a piece of work in five days. But, their overall family earning is just Rs 4,500. While, the income of chikan artisans is even less, which is just Rs 2,500.

Fibre2fashion News Desk - India

Must ReadView All

Courtesy: Li & Fung

Textiles | On 24th Mar 2017

Li & Fung forms new supply chain partnership with PVH Corp

Li & Fung Limited, the world's leader in consumer goods design,...

Courtesy: Alizilla

Apparel/Garments | On 24th Mar 2017

Alibaba's eWTP finds first overseas base in Malaysia

In a step towards using the internet to bring small businesses around ...

Textiles | On 24th Mar 2017

BJMC to produce cotton-jute blended denim fabrics

To meet demand from the market, Bangladesh Jute Mills Corporation...

Interviews View All

Deepak Jain

We are using Facebook and Instagram to promote ourselves

Hannah Lane

Encouragement from brands will motivate supply chains to become more...

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Eric Scholler

The Indian market has huge potential in technical textiles, and by far,...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


news category

Related Categories:
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Subscribe today and get the latest News update in your mail box.
Advanced Search