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SABIC launches New Office in Cape Town
21
Sep '10
Saudi Basic Industries Corporation (SABIC) announced that it celebrated the launching of its new office in Cape Town, South Africa, on September 20, 2010, in the presence of His Highness Prince Saud bin Abdullah bin Thunayan Al-Saud, Chairman of the Royal Commission for Jubail and Yanbu and SABIC Chairman. Present at the inaugural ceremony were also Mohamed Al-Mady, SABIC Vice Chairman and Chief Executive Officer; His Excellency Mohamed Ali, the Ambassador of the Custodian of the Two Holy Mosques, King Abdullah bin Abdulaziz Al-Saud, to South Africa; and the ambassadors of the UAE and Kuwait to South Africa, along with a number of senior officials of the South Afican government and SABIC.

Prince Saud noted, "The opening of our new office in Cape Town is a clear reflection of the national, regional and global market's growing importance as consumers of chemicals, polymers and fertilizers. This new facility will not only strengthen SABIC's existing business relationships in South Africa, but will also improve the company's sales performance in neighbouring countries. SABIC's latest office reflects the company's belief that a customer-centric focus is the optimum formula for business success and greater market share.”

“We are not new to this market,” Prince Saud added, “and have serviced customers here for over a decade. We are confident that, based on our reputation as well as on the first-class infrastructure and banking institutions in South Africa, we will see increasing use of our products by local businesses.”

Al-Mady commented that the new facility will bring the supplier and customer closer together and demonstrate SABIC´s faith in the future growth prospects for South Africa and the entire Sub-Saharan region.

“This is another important stride we have taken towards achieving SABIC´s vision of being the preferred world leader in chemicals,” Al Mady said. “Moreover, this new office will be the perfect complement to our storage and distribution center which already exists in Durban, South Africa. The Cape Town office launch is a logical step forward for SABIC and ideally positions us to take the sales of chemicals, polymers and fertilizers to a whole new level in the region.”

Saudi Basic Industries Corporation (SABIC)

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