Home / Knowledge / News / Textiles / Improved baby wipes from Akachan Honpo are 100% Tencel
Improved baby wipes from Akachan Honpo are 100% Tencel
25
Oct '10
New Water 99% Baby wipes were launched on October 10th to coincide with Babies Day - the date Akachan dedicates to baby's well being. The premium wipes are available both online and in all Japanese Akachan Honpo stores.

The development of this private label brand began already six years ago when Akachan took the strategic decision to minimize the use of lotions and added ingredients in their wipe products. The next stage in this development has been reached with the inclusion of TENCEL fibers.

“We have a clear mission to develop baby wipes which are both gentle to sensitive baby skin and deliver the highest quality performance. As a result of studying possible materials we concluded TENCEL fibers would meet parents requirements”, says Kennichi Fujiwara, General Manager, Akachan Honpo.

TENCEL is made from cellulose - the most abundant and renewable raw material on our planet. By using cellulose from trees Water 99% wipes will biodegrade. Chris Potter, Business Manager Japan for Lenzing says: “The increasing importance of sustainability has positively impacted the demand for cellulosic fibers.”

Chris adds: “The second important driver for our success is the enhanced performance offered by TENCEL in wiping products.” A key purchasing criteria for baby wipes is skin friendliness. This is met by the smooth surface of TENCEL which cleans effectively whilst preventing irritation of sensitive baby skin.

Akachan Honpo wants customers to know and understand more about which fibers are employed in their baby wipes: In addition to the TENCEL logo inclusion on packaging the unique fiber properties are illustrated on accompanying promotional material. This development is important for consumers since it helps them to make an informed decision and understand the difference the fiber choice can make.

The Lenzing Group


Must ReadView All

Courtesy: American Silk Mills

Textiles | On 18th Oct 2017

Sutlej Textiles adds American Silk Mills to its portfolio

Sutlej Textiles and Industries Ltd (STIL) has announced the...

Arvind Limited executive directors Punit Lalbhai (left) and Kulin Lalbhai explaining the project to Gujarat chief minister Vijay Rupani. Courtesy: Arvind Ltd

Apparel/Garments | On 18th Oct 2017

Arvind to set up mega apparel facility in Gujarat

Arvind Limited, one of India’s largest textile to retail...

Cotton stocks accumulating everywhere outside of China

Textiles | On 18th Oct 2017

Cotton stocks accumulating everywhere outside of China

Global cotton stocks outside of China are expected to rise by nearly...

Interviews View All

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
77.6%
No
13.4%
Skip
9.0%

Total Votes: 67

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.2%
No
28.4%
Skip
10.4%

Total Votes: 67

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
85.1%
No
10.4%
Skip
4.5%

Total Votes: 67

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
74.6%
No
11.9%
Skip
13.4%

Total Votes: 67


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search