Home / Knowledge / News / Textiles / Internal row hits country's major embroidery markets
Internal row hits country's major embroidery markets
04
Dec '10
Surat and Kolkata – the two leading sari manufacturing states of the country seem to be up in arms with each other. Thousand of pamphlets are under circulation in Surat's textile markets, wherein some unnamed sari manufacturers from Kolkata have claimed that some of the sari manufacturers from Surat are copying their excellent designs and this has reduced the popularity of Kolkata's genuine hand-embroidered saris.

Embroiders from the textile city of Surat have been dominating over markets all across India with their brilliantly designed silk and synthetic saris and dress materials. These embroidered sari manufacturers from Surat, after giving the Banarasi hand-weavers of embroidered saris a challenge are now focusing on the profitable market in Kolkata.

Some unknown sari manufacturers from Kolkata have claimed in the pamphlet that, the embroidery manufacturers from Surat actually capture their genuine hand-made embroidery designs in their cameras while they pay a visit to Kolkata. They then feed these designs in computer to create exact designs on the polyester and silk saris.

With these charges the sari manufacturers of Kolkata have appealed the manufacturers in Surat to avoid participating in the upcoming sari exposition to take place in Goa in mid-December.

Surat, over the last few years, has surfaced as a major player in the embroidery sector. The city's embroidery industry which started with some hundred embroidery machines, now houses over 70,000 high-end machines brought in from Taiwan, Japan and China.

The main reason underlying this change is the cost efficiency of Surat's embroidery industry, which is because, the industry here mainly uses up-to-date computerized machinery which reduces the embroidery cost to less than half then those prevailing in the Kolkata markets.

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 22nd Apr 2017

Strong rupee & weak trade to affect textile exporters

Textile and apparel exporters' earnings and EBITDA margins will be...

Textiles | On 22nd Apr 2017

Myntra acquires InLogg

With an aim to strengthen supply chain and logistics, Flipkart-owned...

Textiles | On 22nd Apr 2017

Aditya Birla Group launches new variant Liva Crème

After its successful launch of high quality fabric Liva in 2015,...

Interviews View All

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Angelina Francesca Cheang
MY ANJE

'Consumers in the age-group 21 to 38 are driving the activewear trend'

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search