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Union Minister for Textiles launches fashion show to promote handicrafts
Dec '10
As a part of celebration of All India Handicrafts Week from 8th to 15th December, 2010, Office of the Development Commissioner (Handicrafts), Ministry of Textiles, Govt. of India, for the first time organized a Show on Fashion Accessories to create awareness about Indian Handicrafts Accessories and to promote Brand Image of Handicrafts in India.

This Show was inaugurated by Thiru Dayanidhi Maran, Textiles Minister. The other dignitaries present were Tmt. Rita Menon, Secretary (Textiles), Thiru R.N. Choubey, Development Commissioner (Handicrafts).

During the Fashion Show the following Handcrafted Accessories were displayed by Models in 12 segments covering various craft themes. The Crafts displayed are Chikankari, Kantha, Bandhej Tie Dye, Folk Painting, Applique & Crochet, Phulkari & Kalamkari Painting, Crewel Embroidery, Mirror Work, Zardozi etc.

These products were created in different Clusters developed with the Financial Support from Office of the Development Commissioner (Handicrafts), Govt. of India. The show has brought forward the Indian Designs and the crafts and also established its actual usages.

Before commencement of the Fashion Show , Thiru Maran also released a book on “Treasure of Handicrafts Clusters from India” indicating designing developed through cluster development programme. Secretary (Textiles) also released Crafts Map of Handicrafts Clusters.

Press Information Bureau

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