Clariant showcases new dimensions in Denim Process at Kingpins

12 May '11

4 min read

We really believe that innovations like the Clariant Advanced Denim project comes at the right time for the Indian textile industry, which is currently facing waste water management problems."

Explained Ms. Nuria Estape, member of the Global Promotion and Application Denim team of Clariant, “Kingpins Delhi has been a great platform to reach a lot of relevant people in the Indian denim market as well as other close textile markets. The number of people at this first edition in India surpassed our expectations! We noticed a great interest in our Advanced Denim Concept which is based on the sustainable denim dyeing production - focusing on less water consumption with practically no waste water discharge.

“This is a boon for regions with water shortages and strict control on water pollution. Also, many Indian brands and retailers showed a high interest to work on that concept and show the benefits for the Indian community that Clariant is better suited to offer this, since we have the complete package and caters exclusively to the denim segment.

“As the world's leading innovator in the denim processing industry, Clariant provides its customers with extensive customer support, applications know-how and all-round service.

“The product range covers every stage of the denim processing chain from pre-treatment, dyeing, sizing, special one-step dyeing and sizing, through finishing. More importantly, the visual effects and finishes made possible by Advanced Denim are often beyond the capabilities of conventional dyes, and the process saves time, water, energy and cotton, and eliminates the problem of waste water.”

Clariant Chemicals (India) Limited

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