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Indonesian govt to promote batik exports

31 May '11
2 min read

Hesti Indah Kresnarini, Director General for Export Development, Ministry of Trade, Indonesia, has stated that the Trade Ministry is planning to boost country's domestic sale and overseas exports this year through trade delegations, store display, exhibitions and talk shows.

The Trade Ministry plans to send six trade delegations to different countries, organize talk shows in several forums, organize 13 trade exhibitions in different countries, and fund a store display at Harrods department store in London, the official said.

Among others, she added, the exhibitions would be organized in the United States (US), European Union (EU), Japan, Singapore, Korea, Hong Kong, China, and in the United Arab Emirates (UAE). The trade delegations would visit places like the US, South Africa, EU and other countries in Central Asia and South America.

The official said that these measures are likely to benefit the country's creative products, including woven fabrics, batik and handicrafts.

The Trade Ministry intends to double its sales turnover this year from overseas exhibition from previous year's turnover of US$ 118 million achieved from 24 exhibitions.

The official was hopeful that the current year's programmes would prove helpful in enhancing both the quality and quantity of the country's traditional exports.

Besides these programmes, the Ministry also proposes to organize 14 exhibitions like the Jakarta Fashion Week and World Batik Summit within the country.

Ms. Hesti revealed that in order to back these promotional programs, the Ministry had raised the budgetary allocation from last year's Rp. 44 billion to Rp. 59 billion or US$ 6.8 million this year.

Fibre2fashion News Desk - India

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