Home / Knowledge / News / Textiles / H&M Home brings new Autumn's textile collection
H&M Home brings new Autumn's textile collection
May '11
As Autumn approaches and the days get shorter, our focus shifts inside to concentrate on everything to do with our homes. HENNES & MAURITZ AB's Home collection is full of new pieces which celebrate the time of year and spice up our lives with fresh seasonal trends.

Rustic and barren themes from nature set the tone for the collection, while clashing patterns and sumptuous velvets create a bohemian vintage feel. Autumn's textile collection is the latest from H&M's affordable and accessible Home range, which blends fashion and design to bring a whole new mood to the modern home.

“During Autumn, we want to bring a more toned-down atmosphere to our homes. We want to cuddle up, light candles and stay inside. With the new season, we also long to simplify things with clean lines and a feeling of calm and softness. I'm particularly excited by the new Autumn colours, the imitation leather and suede cushion covers, and the checked linen throw that are among the collection's key products,” says Evelina Kravaev Söderberg, H&M Home's Head of Design.

Autumn has a beauty all of its own, prints of falling leaves, and freshly harvested fruits on tablecloths, runners and tea towels bring that feeling into our homes. Rich Autumn shades, such as brown, burgundy and grey, look great on velvet cushions and bedspreads. Cushion covers in black imitation leather create a contrast and breathe life into the styling. Pattern mixes are a recurring theme that boosts that cosy feel, while embroidered and floral curtains add a touch of romance.

Concept: An accessible, inspiring range of fashionable textiles for the home, all at a great price.

Colours: Rich autumn colours and shades such as brown and burgundy, alongside soft lavender, sugary sweet cupcake pink and graphic black and white.

Key Trends: Rustic and barren elements from nature as the season turns to Autumn, and a cosy bohemian vintage feel. Nordic minimalism and modern typefaces contrasted with the indulgent fun of cupcakes.

Fabrics: Velvet, lace, broderie anglaise, imitation leather and imitation suede, ecru and washed linen.


Must ReadView All

Textiles | On 19th Jan 2017

Pakistan imposes duty on Indian fine cotton yarn

A provisional countervailing duty ranging from Rs 26.89 to Rs 55.8 a...

Textiles | On 19th Jan 2017

Union Budget: Textile sector expects excise duty revisions

Excise duty on man-made fibres should be reduced to bring it on par...

Union textiles minister Smriti Irani at the inauguration of IIGF in New Delhi with textiles secretary Rashmi Verma and other dignitaries. Courtesy: PIB

Apparel/Garments | On 19th Jan 2017

Ministry to reimburse apparel exporters for state levies

The textile ministry has received a sum of Rs 500 crore from the...

Interviews View All

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Saket Garg
Garg Corporation

The biggest challenge is lack of skilled workforce and competition from...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Eric Scholler

The Indian market has huge potential in technical textiles, and by far,...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Igor Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Rupa Sood and Sharan Apparao

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Subscribe today and get the latest News update in your mail box.
Advanced Search