Standard Fiber to use SkyBlue protective bedding technology
SkyBlue, an innovator in protective bedding technology for the retail and hospitality industries, announced a new license agreement that gives Standard Fiber the exclusive global rights to manufacture, market and distribute two of its patent-pending innovations, the ZipIt on/off top encasement structure and the revolutionary box spring encasement design, both featuring its BB-Lock protective locking technology.
A new bedding category that combines defense and design, SkyBlue's revolutionary DreamTec bedding technology offers advanced protection from bed bugs, stains and liquids in an attractive streamlined encasement for any mattress, box spring, or pillow. Its patent-pending BB-Lock technology provides maximum control of bed bug entry and escape, working together with its advanced bite-proof protection.
"We are thrilled to partner with Standard Fiber to bring our DreamTec protective bedding to the global marketplace,” said Petra Michael, founder and CEO of SkyBlue. "Introducing a new category to the market—stylized protective bedding—marks a significant milestone for us as we strive to design solutions that safeguard people as they sleep. We are confident that Standard Fiber is the right partner to launch the category by giving our invention the broadest distribution and access to the world's leading bedding brands."
Using existing manufacturing facilities throughout China, Standard Fiber will begin production using SkyBlue protective bedding technology immediately. Products featuring the stylized encasements will be available to wholesalers and select retailers in late summer 2011.
“With the hyperawareness of bed bugs today, the hospitality industry is at a tipping point," said Sandy Gray, president of Standard Fiber. “Bed bug infestation is no longer exclusively about guest satisfaction or perceived cleanliness—it's an economic issue that can have significant impact to a hotel's bottom line. Petra understands the economics of the crisis and how to get control of it from being at the forefront of the issue for over six years.” The costs of eradication, lost bookings, and a bad reputation can add up to tens of thousands of dollars.
“At Standard Fiber, we have built our business by enhancing world-class products with the latest innovations and technologies that make the best even better. SkyBlue's dual-role stylized protective bedding enables us to add value to those brands and deliver a competitive advantage to our customers in the retail and hospitality markets.”
The DreamTec line includes a selection of designer quality fabrics that are Nanotex treated to strengthen the material and provide world-class stain and fluid resistance. For hotel owners and operators, DreamTec's zip top mattress encasement saves housekeeping labor and natural resources with an easy to handle top cover. It can be quickly removed by one staff member and uses less energy to wash compared to a full cover. Plus, the Nanotex- enhanced fabric is comfortable and breathable, compared to other popular “noisy” or “hot” encasements. As a result, guests have a relaxing sleep experience.