Home / Knowledge / News / Textiles / PrimaLoft expands portfolio with Gold Insulation Active
PrimaLoft expands portfolio with Gold Insulation Active
18
Dec '15
PrimaLoft a producer of high-performance insulations and fabrics will expand its active platform with the launch of PrimaLoft Gold Insulation Active.

According to a press release, the PrimaLoft Gold Insulation Active provides breathable four-way stretch performance and unmatched warmth designed specifically for high-output adventures.

“Its proprietary construction enables excess heat and moisture to escape, keeping users comfortable and dry,” Primaloft added.

“In addition, product designers may use a wider variety of stretch shell, breathable outer and liner fabrics, resulting in more year-round choices for manufacturers, retailers and consumers,” it stated.

“The addition of PrimaLoft Gold Insulation Active to our roster of technologies is a natural progression in our innovation pipeline,” said Mike Joyce, president and CEO of PrimaLoft.

“This technology builds upon the success of PrimaLoft Silver Insulation Active, giving our brand partners more versatility in their designs meeting a growing consumer demand,” Joyce too added.

“Our job as the leading comfort solution company is not only to observe the trends in the market, but also, to be ahead of today's trends which are calling for lighter fabric and greater adaptability,” he informed.

“With PrimaLoft Gold Insulation Active, outdoor enthusiasts have more freedom of movement and will be comfortable, warm and dry during high-aerobic activities,” Joyce noted.

Specifically, a proprietary finish and manufacturing process locks tiny PrimaLoft fibres in place, preventing fibres from migrating through fabrics, allowing for use with more breathable, open weave and stretch materials.

“Engineered for high-aerobic actions like running, hiking or skiing, this soft, packable and water-resistant insulation regulates wearers' comfort levels during intense activity,” the company informed.

With its optimal thermal efficiency, PrimaLoft Gold Insulation Active can be worn all year long eliminating the need for repeatedly putting on or taking off layers during outdoor activities and is Bluesign approved.

“PrimaLoft Gold Insulation Active is ideal for today's outdoor customer engaging in more activities for shorter time spans,” said AJ Curran, director of outerwear at L.L. Bean.

“PrimaLoft continues to provide best-in-class solutions for our consumers so they may completely enjoy their outdoor activity without having to think about the weather,” Curran too added.

Launch partners for PrimaLoft Gold Insulation Active include L.L. Bean, Marmot, Merrell, Under Armour, Eddie Bauer, Filson and Scott USA. (AR)

Fibre2Fashion News Desk – India


Must ReadView All

Textiles | On 22nd Jul 2017

Govt constitutes GST Feedback and Action Room

The Government of India has constituted a Feedback and Action Room...

Textiles | On 22nd Jul 2017

India’s cotton textile exports fell in FY17: Tamta

The overall export of cotton textiles from India declined in 2016-17...

Textiles | On 22nd Jul 2017

Warangal textile park gets environment clearance

The Kakatiya Mega Textile Park, coming up in Warangal district of...

Interviews View All

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X