Pure London names Julie Driscoll as managing director

27 Oct '17

2 min read

Courtesy: Pure London

Pure London, the UK’s most sought after show for fashion, buying and inspiration, has appointed Julie Driscoll as managing director with immediate effect. Previously the show’s portfolio director, Julie’s promotion to managing director will drive a host of exciting changes and new launches for the February show, taking place from February 11 to 13, 2018.

Julie Driscoll said: “It is a very exciting time in the evolution of Pure London and I’m looking forward to working with our fantastic team, our partners, suppliers and exhibitors to continue to improve on what we offer, making Pure London truly unmissable. Our AW18/19 manifesto sets the scene towards a new direction next year. Celebrating fashion at its most ambitious, style at its most unabashed, all within our great cultural home, London at its most magnificent. From the carefully edited sectors, suppliers and manufacturers we represent to the industry knowledge and smart insight we deliver, to the premium buyers we bring through our doors, we will embody fashion at its purest and the passion it incites in all of us.”

Julie continues to lead Jewellery & Watch, the UK’s largest dedicated jewellery trade event, working alongside Louise Young, managing director of Spring and Autumn Fair. Jewellery & Watch takes place during February 4-8, 2018 in Birmingham, co-located with Spring Fair.

The next edition of Pure London will take place during February 11-13 at London Olympia. (SV)

Fibre2Fashion News Desk – India

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