Pure London's Bubble to show latest kids 2020 collection

24 May '19

3 min read

Pic: Pure London

Pure London’s Bubble section is set to display latest trends in kids’ fashion, accessories, and maternity collections from top brands. Pure London, which will be held from July 21-23, 2019, at Olympia London, is UK’s trade fashion buying event, representing the entire fashion supply chain from womenswear, menswear, footwear, accessories and young fashion.

Kidsbury create premium children’s clothing with a conscience. Crafted from the finest European materials and 100 per cent Egyptian cotton, Kidsbury clothing is lightweight, breathable, and supremely soft, keeping kids comfy all day long without restricting their movement. The Kidsbury SS20 collection main theme is Marine Navigator with corresponding colours, prints, and fabric patterns. SS20 will consist from predominately unisex styles for every child aged from 0-3 months to 12 years. Due to its core belief in sustainability all styles are made from GOTS Organic Cotton in addition to GOTS Egyptian Organic Cotton fabric that are used for next-to-skin products in their Baby range. All Kidsbury products are ethically made in Europe, according to a press release on the show.

YOU N’ ME! presents original clothing with hand-printed authorial graphics, which highlights the themes of nature, the world and its secrets. The clothing gives children and tweens the possibility to play with fashion and create their own styles for different occasions. The ideology of the brand is to create a few new collections per year, which each have a unique series of clothing. All clothes are designed and made in Poland. The clothes are made from organic and eco-friendly textiles from Polish manufacturers and the fabrics are all GOTS certified and Oeko Tex Standard 100.

Lola Starr is a unique children’s clothing brand designed and manufactured in the UK. With detachable and interchangeable sleeves, children can make independent fashion choices and be as creative as they want. Children can mix and match with a range of long, short, and flouncy sleeves in a whole range of colours, textures, and fabrics.

Yumster is a line of cool-kid clothing for children aged 6 to 14 years offering collections featuring printed T-shirts, adorable dresses and shorts, comfy pants and hoodies. Blurring the line between girls and boys, Yumster encourage kids to blossom outside the outdated social pressure.

Annafie’s latest collection puts a contemporary twist on some of their classic styles and bestsellers. This season Annafie looks forward to introducing their new sun and cloud embroidered dresses, along with flamingo smocking, ballet-slipper smocking and cute ballet mice. They will also be introducing a new classic style dress, with a ruffled collar, 3/4 length sleeves and a full skirt, perfect for any special occasion, as well as lots of new pyjamas for both girls and boys. Their new range includes dresses and rompers, nightwear, bibs, and christening gowns.

When Old Soles launched in 2008, its philosophy was simple: style, comfort and protection for growing little feet and to let the children of the world play in style. Old Soles are designed in Australia, and its team’s extensive fashion industry experience draws from the best of adult catwalks around the globe, then translate these ideas into fashion for little feet.

Alitsa offers collections for 2 to 16 years old, focusing on tiny details to create comfort and uniqueness in each piece. Operating for over 35 years, the philosophy of Alitsa, is characterised by a profound sense of craftsmanship and an all-inclusive offering, allowing multiple combinations for diverse, elegant, tasteful, and imaginative outfits that fully suit the needs of contemporary children. (GK)

Fibre2Fashion News Desk – India

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