Home / Knowledge / News / Textiles / Raymond launches 'Khadi Wool' with Woolmark
Raymond launches 'Khadi Wool' with Woolmark
06
Oct '17
(L-R) Arti Gudal, Woolmark; Raymond CMD Gautam Singhania; Raymond CEO Sanjay Behl;Courtesy: Raymond
(L-R) Arti Gudal, Woolmark; Raymond CMD Gautam Singhania; Raymond CEO Sanjay Behl;Courtesy: Raymond
Raymond in association with The Woolmark Company has launched 'Khadi Wool'. The first of its kind collection is the exquisite range of pure wool and wool blended fabric from Raymond, offering the most intricate designs catering to the demands of the discerning consumers. The newly launched range will be available in selected stores November onwards.

"In partnership with KVIC, we at Raymond endeavour to take khadi – a true Indian fabric – from the villages of India to the international fashion ramps. Our association with KVIC is expected to generate 3 million additional man-hours of employment for khadi artisans annually on a sustained basis, an initiative that will empower artisans in rural India. Taking this initiative ahead, we are now partnering with The Woolmark Company of Australia to create a pioneering khadi wool blended product line, to enhance the appeal of the fabric that is innate to the legacy of India," said Gautam Hari Singhania, chairman & managing director, Raymond Ltd during the launch ceremony at Australian High Commission.

Raymond is currently working with over 20 clusters in Rajasthan, Himachal Pradesh and J&K, to develop Raymond designs in pure merino wool and blended wool collections. As a part of the design intervention in more than 100 khadi clusters, Raymond also provides technical expertise to artisans to enhance the product quality.

"We aim to strengthen merino wool’s position as a luxurious and versatile fibre in the market. Our collaboration with Raymond arises from the mutual belief we share on constant fabric innovation. The Khadi Wool collection developed with Raymond demonstrates cutting-edge innovation, comfort and is also a part of our Grown in Australia, Made in India effort to successfully explore Merino wool’s infinite potential in India. As an eco-friendly fibre with biodegradable properties, Merino wool is the perfect addition to make this a modernised product and we’re proud to be pioneering its phase of innovation in India," said The Woolmark Company country manager India, Arti Gudal.

"Through economic and fashion diplomacy we promote Australia’s fashion industry globally, including our raw materials like Australian merino wool. Fashion connects our countries and cultures and it also creates jobs in both countries. Our ambition is to Grow in Australia, Make in India, and then export to the world. This shows how mutual benefits can come through the collaboration between our two countries," said the acting Australian High Commissioner to India, Chris Elstoft. (RR)

Fibre2Fashion News Desk – India


Must ReadView All

Vietnam’s textile & garment exports earn $7.3 bn in Q1

Textiles | On 20th Apr 2018

Vietnam’s textile & garment exports earn $7.3 bn in Q1

Vietnam earned $7.339 billion from textile and garment exports in the ...

Uganda yet to exploit AGOA benefits: US envoy Malac

Apparel/Garments | On 20th Apr 2018

Uganda yet to exploit AGOA benefits: US envoy Malac

Uganda is yet to take full advantage of the Africa Growth and...

Courtesy: KBR, Inc

Textiles | On 20th Apr 2018

KBR completes KPIC’s ethylene plant revamp project

KBR, Inc. has successfully completed the ethylene plant revamp...

Interviews View All

Top executives
Textile industry

GST has levelled the playing field to an extent

Top executives
Textile & apparel bodies

Textile industry would like to see inclusion of cotton yarn under MEIS and ...

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search