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DKNY brings PURE COMFORT to your home

02 Oct '08
3 min read

Combining Donna Karan's love of nature and her passion for creating modern design, Pure Comfort is a design inspired, environmentally sound bedding collection.

Utilizing textural cotton and an expansive color palette based on nature's elements Air, Grass, Cloud, Thunder, Shell and Dune, Pure Comfort offers a fashionable, eco-conscious organically grown cotton bedding collection.

Always marrying fashion with home, Pure Comfort takes it's design cue from the ready to wear line using signature fabric covered buttons, hand stitching, soft yarn dyed stripes and a garment washing process for the softest hand feel.

Pure Comfort is a collection of bedding that is both fashionable and good for the earth. It is continuous comfort, sophisticated functionality, high quality, organically grown cotton, healthier for the environment and for your home.

The 100% organically grown cotton collection available exclusively at Bloomingdale's stores nationwide, consists of the following pieces:

DUVET COVERS AND SHAMS:
The DKNY signature closure, a design feature combining function and fashion, is a cloth covered button with grommets and a cloth loop closure. Vintage inspired and garment washed for extra softness, fashioned in 100% organically grown cotton.

SHEETS AND PILLOWCASES:
Sheets are woven with 100% organically grown cotton, which is first yarn dyed and then woven. This process keeps colors brighter for a longer period of time. The pattern is a mini stripe on the body of the sheets and pillowcases and finished off with a wider stripe border for a more tailored feel.

BLANKETS AND EUROPEAN SHAMS:
Made from the finest grade of 100% long staple ring spun organically grown cotton, our blankets and coordinating shams are manufactured using sustainable dyestuffs. Soft to the touch, they provide warmth and a layer of cozy comfort.

QUILTS AND SHAMS:
A reversible quilt provides two options in one both using 100% organically grown cotton the striped side is a woven yarn dye and it reverses to a solid color. It is filled with 100% cotton batting for natural warmth and breathability.

DECORATIVE PILLOWS:
A collection of vintage inspired decorative pillows designed to add dimension and texture to any space. Each pillow is made from 100% organically grown cotton and filled with a feather and down insert. Both functional and fashionable, they are the perfect accessories for everyday living.

You can sleep better knowing that this product is helping the environment by using eco-friendly fabrics, packaging and manufacturing processes.

Pure Comfort is certified by the control union to USDA Standards and meets the criteria's set forth by the Organic Exchange. Pure Comfort timeless options for everyday living.

DKNY

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