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Centric unveils new showroom solution suite for retail

10 Dec '17
2 min read

From its development centre in Silicon Valley, Centric Software, the leading Product Lifecycle Management (PLM) solution for fashion, retail, luxury, footwear, outdoor, and consumer goods firms, has unveiled a new showroom solution suite for retail sell-in and collection management. Centric solutions help achieve strategic and digital transformation goals.

Centric’s new Showroom mobile app, along with Centric’s Collection Book mobile app, digitally transform the sell-in process by preparing curated collections for B2B buyers and preparing preorders. Centric Showroom is for streamlined, paperless order taking in a showroom or market week environment. Collection Book is used for the onsite presentation of channel or buyer-specific linesheets and product catalogues. Sales staff can also take orders and view available inventory and delivery dates.

The mobile app solution allows marketing, merchandising, and sales professionals to present channel-specific, curated collections in a seamless, digital environment. All information is drawn from Centric PLM in real-time, reflecting the latest adds or drops to the master collection and product availability via ERP systems. Order taking can be done on the spot from personalised product catalogues.

Centric’s Showroom and Collection Book apps, which work both on and offline, are designed to help brands and retailers speed the sales cycle and reduce the order error rate by making the showroom and collection presentation process real-time. Teams can present collections, create linesheets with live information and update or send orders from a shared or individual iPad.

Humberto Roa, VP of innovation at Centric Software said, “With the Showroom app, we are drastically reducing the amount of preparation time needed ahead of market week or a sell-in campaign. Sales teams can keep up with collection orders by drilling down by distribution channel/store, market, collection, style, colour, size, and more. It is the perfect complement to our Collection Book app which targets onsite collection presentations with individual buyers.”

Chris Groves, Centric CEO said, “Centric Software is the acknowledged innovator in mobile apps for PLM introducing unprecedented agility while helping capture information that lies outside of the boundaries of traditional systems. We create powerful new ways of working to enable brands and retailers to develop market-right collections and enhance end customer experience and satisfaction.” (GK)

Fibre2Fashion News Desk – India

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