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Dr. Mike Fralix to work for SoftWear Automation

10 May '17
2 min read
Courtesy: Software Automation
Courtesy: Software Automation

SoftWear Automation, an Atlanta-based machine-vision robotics firm, has announced induction of Dr. Mike Fralix as a technology evangelist. The move indicates SoftWear Automation's continuing focus on creating and expanding autonomous Sewbot worklines for the sewn products industry. Fralix will champion SoftWear's Sewbots onto the factory floor.

Fralix, who holds a doctorate in technology management, is the current president and CEO of Textile Clothing Technology Corporation. He will continue in that position while working with SoftWear Automation. He also serves on the board of directors of the American Apparel and Footwear Association and brings decades of experience in apparel manufacturing, including research and development, operations management, and corporate management.

Fralix will champion SoftWear's Sewbots onto the factory floor while helping to identify key partners that will support and enable more local manufacturing.

"Mike brings a remarkable amount of industry knowledge and expertise. We're thrilled to have him evangelise our technology to help redesign the textile and apparel industry supply chain," said Raj Rajan, chairman and CEO of SoftWear Automation.

"The sewn products industry is ripe for innovation, and SoftWear Automation is perfectly positioned as a leader in this space. This is a fantastic opportunity to help lead the adoption of SoftWear's unique robots in a market I know so well," said Dr. Fralix.

SoftWear Automation's Sewbots are currently commercially deployed in the home goods and automotive sectors. With Sewbots produced goods currently on retail shelves globally, SoftWear is committed to disrupting, in a positive way, the $100 billion sewn products industry. Sewbots, fully autonomous sewing worklines, allow companies to sewlocal, geographically shortening the distance between consumers and manufacturers.

An internationally recognised speaker, Dr. Fralix offers expertise on a variety of topics, including 3D product development, sizing for fit, production scheduling, industrial engineering, ergonomics, full package production, simulation, lean manufacturing systems, sustainable technologies, and the digital supply chain. (SV)

Fibre2Fashion News Desk – India

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