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New Spreadshirt design tool enables self-expression
Jun '17
Courtesy: Spreadshirt
Courtesy: Spreadshirt
Spreadshirt, an e-commerce platform, has developed a new design tool that enables self-expression through customised clothing and accessories. The new web app of the company is optimised for desktop and tablets and the layout has changed fundamentally. It boasts a super-intuitive and user-friendly design and features multiple customisable design templates.

Templates for topics such as birthdays, weddings or professional groups have been added to the application. It also features the ability to display bending text along with effects that allow customers to fine-tune uploaded photos and motifs, like a star outline or brush effect.

A second design tool, especially for smartphones, will also be available soon, so Spreadshirt’s customers will have the best experience from every device.

Spreadshirt’s agile development team created the design tool in just a few weeks. It is based on the Javascript framework rAppid.js and was tested first in Spreadshirt’s main markets; Germany and US, said the company in a press release.

"We are able to work so efficiently because we reuse code building blocks and do not develop each application from scratch," said Tony Findeisen, front-end architect and team leader at Spreadshirt.

Last year Spreadshirt sent over 4 million products from around 2 million orders to more than 150 countries including some new destinations like Burkina Faso or Papua New Guinea. More than 70,000 Spreadshirt partners sold their motifs and products via white-label shops, marketplaces or the design tools.

Spreadshirt CEO, Philip Rooke, said, "In 2017, Spreadshirt will break the revenue limit of €100 million by attacking the US market and expanding the areas of merchandising and marketplaces." (KD)

Fibre2Fashion News Desk – India

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