Finish Line to use ChannelAdvisor Comparison Shopping Solution
ChannelAdvisor, a global e-commerce platform provider that helps retailers sell more across online channels, announced that Finish Line, a premium retailer of athletic footwear, apparel and accessories, is using ChannelAdvisor's Managed Comparison Shopping solution.
ChannelAdvisor's Comparison Shopping solution helps retailers increase online sales while minimizing administrative hassles by taking a single product feed and distributing it to multiple shopping engines. Finish Line has experienced a significant, double-digit increase in year-over-year revenue from comparison shopping.
“Our customers are more informed than ever and routinely check out product news and reviews and comparison shop before they buy,” said Finish Line Vice President of E-Commerce, David Seifert. “They expect the best from us and ChannelAdvisor has helped extend the premium experience we offer in our stores to our online channels by increasing the availability of our brands to relevant, highly trafficked comparison shopping engines.”
Currently ranked 174 in the Internet Retailer Top 500 Guide, Finish Line joins an impressive list of global retailers using ChannelAdvisor, including some of the largest, most successful retail brands such as Dell, Victoria's Secret, Under Armour, Staples, Crocs, Bed, Bath & Beyond, Jos. A. Bank, Urban Outfitters and more.
ChannelAdvisor is a global e-commerce platform provider that helps retailers sell more online through channels such as marketplaces, paid search and comparison shopping, and with webstores and rich media solutions. Widely respected as a trusted advisor for more than 3,000 top e-commerce brands, ChannelAdvisor calms the chaos of online selling by enabling retailers to submit one inventory feed to the ChannelAdvisor platform where it is translated to fit the specifications of hundreds of e-commerce channels and distributed accordingly. In 2010, ChannelAdvisor managed $2.8 billion in gross merchandise value (GMV) on behalf of retailers of all sizes including Saks, Dell, Brookstone, and more than 30 percent of the Internet Retailer Top 500 online retailers. ChannelAdvisor is headquartered in Research Triangle Park, NC with offices in New York, Seattle, Australia, Ireland, Germany and the United Kingdom.
Finish Line is a premium retailer of athletic shoes, apparel and accessories. Headquartered in Indianapolis, Finish Line operates 656 stores in malls across the United States. More than 11,000 Finish Line sneakerologists help customers each day connect with their sport, their life and their style.