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Teen retailer Aéropostale goes global with FiftyOne
28
Sep '11
Aéropostale, Inc, a mall-based specialty retailer of casual apparel for young women and men, announced that international consumers in more than 90 countries worldwide can now purchase directly from Aeropostale.com, and that the site's international expansion is being powered by FiftyOne Global Ecommerce.

Now, Aéropostale fans everywhere can expect to receive the same high-quality and value that Aéropostale is known for. Customers from around the globe can now shop for their favorite products like its famous hoodies, popular graphic tees, denim and trend right fashion product.

"We are excited about the addition of international shipping on aeropostale's website as it enables global commerce and further expands our customer reach," said Thomas P. Johnson, CEO at Aéropostale, Inc. "Aéropostale is truly a global brand with successful stores in U.S., Canada, and the Middle East as well as a loyal Facebook fan base with over 5 million fans around the globe."

Hundreds of millions of online consumers can now shop Aéropostale in their preferred currency, with guaranteed landed costs and cost-effective international shipping and handling services through Aéropostale's partnership with FiftyOne Global Ecommerce.

"We are thrilled to have partnered with Aéropostale to extend their brand online globally," said Michael DeSimone, CEO of FiftyOne. "International consumers have a tremendous appetite for quality U.S. apparel and the Aéropostale brand is sure to resonate with this wider global audience. By launching with FiftyOne, they'll be able globalize on a proven platform that fully preserves the brand while providing international consumers in more than 90 countries worldwide with a rich, localized shopping experience."

Aéropostale, Inc. is a mall-based, specialty retailer of casual apparel and accessories, principally targeting 14 to 17 year-old young women and men through its Aéropostale stores and 7 to 12 year-old kids through its P.S. from Aéropostale stores. The Company provides customers with a focused selection of high-quality, active-oriented, fashion and fashion basic merchandise at compelling values.

FiftyOne empowers leading U.S. retailers to utilize their existing ecommerce infrastructure and online shopping experience to market, sell, and fulfill merchandise to international shoppers with absolute cost certainty. FiftyOne manages all aspects of the international order life cycle, including multi-currency pricing and payment processing, landed cost calculation, customs clearance and brokerage, international fraud management, international logistics orchestration, and customer-experience parity.

Aéropostale Inc


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