Home / Knowledge / News / Information Technology / Eurostop launches new m-commerce solution
Eurostop launches new m-commerce solution
28
Nov '12
Fully integrated m-commerce solution completes Eurostop’s omni-channel/multi-channel solutions

Eurostop, a leading supplier to the fashion, footwear and lifestyle sectors has launched a new m-commerce solution.  The new solution is fully integrated with Eurostop’s other retail management solutions, and provides a single point for managing all e-commerce and m-commerce operations. 

Eurostop’s m-Commerce uses fluid layout and responsive design principals so that the website is automatically optimised to fit any screen size, from smartphones such as iPhones and Android devices, up to iPads, other tablet devices and desktop computers.   The new solution also includes Guest purchase, so that customers do not need to set up an account in order to make a purchase (which can be slow and cumbersome using a mobile device) and the facility to use PayPal, as well as the usual secure payment options.

By providing one website that adapts depending on the device through which it is accessed, retailers need only maintain product and customer information once.   The benefit to the shopper of this approach is that whatever device they use, their customer details follow them.  The system also includes a store locator that either uses postcode to locate the nearest store, or GPS proximity search.  Click to Call and Click to Email buttons, and links to social media ensure that customers are able to communicate directly from their device.

Deborah Loh, e-Commerce Manager at Eurostop said, “Research has shown that people like to access their favourite websites from a variety of different devices at different times of day.   With this in mind we have developed the Eurostop m-Commerce solution so that no matter what device customers use to access our clients’ websites, they will find it easy to view products, search and to purchase.  Even though the mobile website designs are significantly simplified to aid navigation, design criteria and brand values are maintained, ensuring that the customer has a seamless shopping experience, whatever the device.”

Eurostop

Must ReadView All

Textiles | On 28th Apr 2017

Fix 5% GST rate for textile goods: Textile bodies

Uniform levy of 5 per cent Goods and Services Tax (GST) on all...

Textiles | On 28th Apr 2017

India lifts CVD imposed on Nepali Jute goods

The countervailing duty (CVD) that was imposed on Nepali jute...

Courtesy: Williamsburg Garment Company

Fashion | On 28th Apr 2017

'We have grown by staying small & maximising efforts'

The easiest way to go out of business is to be too big or expand too...

Interviews View All

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

Poojaa Kumar Deepak
Zeven

Zeven's performance sports apparel is designed for the Indian body type,...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X