Home / Knowledge / News / Information Technology / 300 global firms join Tagman's Stream program
300 global firms join Tagman's Stream program
12
Apr '13
TagMan, the most used, most advanced and most proven tag management and Marketing Data Platform (MDP), announces that over 300 global partners including RadiumOne, Monetate and Quantcast, have flocked to participate in STREAM, the global partner program helping partners and clients master the complexities of marketing & ecommerce data.

Launched last October, TagMan’s STREAM program is open to best-in-class application providers; marketing and analytics agencies; and CRM, marketing and ecommerce platforms. Over 300 partners seeking streamlined tag implementations, reliable real-time,tag-enabled data collection and clean, cross-channel marketing data from an independent source have been granted program certification, allowing them to leverage data and draw unique and invaluable insights. Ensuring that only the highest quality data is integrated, TagMan certifies all STREAM members before granting them access to the ‘Drag-&-Tag’ library where the automated upload and analysis of tags provides effortless marketing solutions.

Partners are now actively unlocking this new and unique collection of data to extend their advertising reach, boost retargeting performance, attribute return on investment (ROI) to social media and better optimise campaigns. Access to TagMan’s marketing experience layer is providing partners with an enhanced capability to drive quantifiable business results from a single source of robust data.

Abeed Janmohamed, Commercial Director Europe at RadiumOne says: “TagMan’s innovation in the marketing data area has produced very real results for RadiumOne. Estimates and last click attribution are things of the past. The combination of TagMan's technology and our platform enables businesses to measure the performance of their marketing across all channels, including social, allowing them to concentrate on what works and how to build on it.”

Alex Rodriquez, SVP of Global Partnerships at TagMan says: “We’re extremely excited to have created a program which our members can really benefit from being a part of. The invaluable element is in our partners being able to gain actionable insights from their own customer data to enhance their own knowledge, plus gain access to TagMan’s real-time feed of data insights to enhance their services and deliver exceptional ROI. Smart, insightful data is revolutionising digital marketing and the fact that we’ve built the go-to space where our partners can really take advantage of the data revolution in real terms is an exciting project, with clear successes.”

It is through the implementation of such innovation and creativity when handling Big Data that developments are made which enable Big Marketing. The global scale of the STREAM initiative has generated worldwide insights and provided TagMan’s partners with an arsenal of groundbreaking tools by which to execute the successful allocation of marketing funds and further help their customers generate significant ROI.

Must ReadView All

Textiles | On 29th Apr 2017

Textile sector may have uniform GST rate: Irani

The textile sector could have a uniform Goods and Services Tax (GST)...

Textiles | On 30th Apr 2017

Government revamping tech mission on cotton

Indian Government is working to revamp the technology mission on...

Apparel/Garments | On 30th Apr 2017

Columbia Sportswear records Q1 net sales of $543.8 mn

Columbia Sportswear Company has announced record net sales of $543.8...

Interviews View All

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Rahul Bhadani
Looksgud

Navigating through catalogues is a bit hasslesome

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X