Home / Knowledge / News / Information Technology / Simparel helps Mamiye tap into new distribution channels
Simparel helps Mamiye tap into new distribution channels
Apr '13
Simparel Inc, developer of the fastest-growing fashion and apparel ERP solution in the North American marketplace, released a case study outlining the process improvements Mamiye Brothers Inc. has experienced since selecting Simparel’s Unified Global ERP Solution.

By implementing Simparel, Mamiye Brothers Inc., a leading manufacturer of children’s and teen apparel, has improved its overall supply chain efficiencies, reduced their central costs, and has been able to tap into new distribution channels with ease.

“We managed to ‘milk’ our original ERP for 15 years, but over that span of time it became no longer a ‘package solution’ but a highly customized solution with many ‘bolt-ons’ that were costly and difficult to manage,” explains David Cropper, CIO of Mamiye Brothers Inc.

Prior to implementing Simparel, Mamiye Brothers was using a legacy ERP solution that they had implemented over 15 years ago. The outdated solution did not provide the functionality today’s fashion and apparel ERP solutions offer out-of-the-box, nor did it support the company’s growth and expansion.

"To accommodate Mamiye’s changing business model, the company resorted to “the bolt-on strategy”, as have most fashion and apparel companies who have not made the change to a more modern, unified ERP solution like Simparel.

Since implementing Simparel’s Unified Global ERP Solution for fashion and apparel manufacturers, Mamiye has been able to accommodate their growth and better manage their overall apparel supply chain.

The advanced technology and unified platform Simparel offers, has allowed Mamiye to ‘tweak’ their business model in order to tap into other distribution channels, which Cropper states would have been difficult in their old environment.

In addition to the achieving the agility to grow and expand their business, Mamiye decided to leverage cloud based computing (SaaS) to reduce their central costs. When evaluating their options, Mamiye decided that Simparel had the best SaaS option, offering the same flexibility, adaptability and functionality of a licensed solution.

"With Simparel, now we have a platform that allows us to move into the future rather than being constrained by the past. Simparel has helped us improve process efficiency and has given us the ability to tweak our business model to tap into other distribution channels that would have been difficult in our old environment," explains Cropper.

About Simparel

Designed specifically for the apparel, footwear, home furnishings and accessories industries, Simparel enables manufacturers to reach their full potential by accelerating performance across the entire company, as well as their global supply chain. The Simparel Unified Global ERP Solution provides global enterprise visibility and collaboration throughout the PLM, Supply Chain Management, Order-to-Cash, EDI, Logistics and Distribution processes.

True end-to-end functionality lets customers focus on products and sales by making business decisions faster and easier, improving product delivery, and facilitating cost and inventory management. This unified model approach has been proven to enable greater agility, flexibility and responsiveness.


Must ReadView All

Textiles | On 24th Oct 2016

Indian govt plans roadshows to promote textile exports

The Indian government has planned to conduct roadshows to boost the...

Textiles | On 24th Oct 2016

TPP may hit roadblock

The 12-member Trans-Pacific Partnership (TPP) that was signed earlier ...

Textiles | On 24th Oct 2016

Baba Ramdev’s Patanjali to enter textile manufacturing

Patanjali Ayurved, an enterprise initiated by yoga guru Baba Ramdev,...

Interviews View All

Veronique Lee

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Awen Delaval

'Natural fibres are appreciated for traditional authenticity'

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Kevin Nelson

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search