Home / Knowledge / News / Information Technology / dELiA*s, Inc. selects Did-it.com for SEM services
dELiA*s, Inc. selects Did-it.com for SEM services
15
Jun '13
Did-it.com, a Mineola, NY-based full-service online advertising and marketing services company, announced that it has been retained by dELiA*s, a leading multi-channel retail company, to provide SEM (Search Engine Marketing) services.

“We are very pleased to be working with dELiA*s,” said Didit CEO Kevin Lee. “dELiA*s is a great retailer, and we welcome the opportunity to deploy our most advanced audience segmentation technologies on their behalf.”

“Fashion trends change quickly, and keeping the merchandise mix fresh and top-of-mind for searchers and shoppers is a non-trivial job,” said Dave Pasternack, Didit President. “We’re confident that we can drive dELiA*s online performance and profitability using the best technology platform in the industry.”

About Didit

Didit.com is a privately held industry pioneer in Search Engine Marketing and Digital Marketing founded in 1996. Didit's proprietary Maestro search and auction-based display campaign optimization technology combine with recent advances in the application of "Big Data" to SEM and display campaigns.

Didit pioneered the "Managed Technology" model of cross-media digital campaign management for marketers and agencies, earning Didit.com both Inc. 500 and Deloitte Technology Fast 500 recognition as a rapidly growing company.

About dELiA*s, Inc.

dELiA*s, Inc. is a multi-channel retail company primarily marketing to teenage girls. It generates revenue by selling apparel, accessories and footwear to consumers through direct mail catalogs, websites, and mall-based retail stores.

Did-it.com

Must ReadView All

Apparel/Garments | On 27th Apr 2017

Boohoo's revenue increases 51% to reach £294.6 mn

Fashion e-commerce marketplace Boohoo has recorded a 51 per cent...

Apparel/Garments | On 27th Apr 2017

EC takes action to make garment sector more sustainable

The European Commission (EC) has presented a set of focused actions...

Apparel/Garments | On 27th Apr 2017

Amazon catching up with Flipkart in India: RedSeer

Online marketplace Amazon India has caught up with its biggest rival...

Interviews View All

Victor Chao
Esmetex

‘In future, clothing boundary lines will become increasingly blurred.’

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search