Home / Knowledge / News / Information Technology / Planet Blue picks Borderfree to kick-start online sales
Planet Blue picks Borderfree to kick-start online sales
02
Oct '13
Planet Blue, a multi-channel retailer specializing in chic, bohemian clothing and accessories, announced that it has partnered with Borderfree, the largest provider of global ecommerce services to U.S. retailers, to bring the spirit of sunny Southern California to consumers in more than 100 countries and territories worldwide.

This partnership takes advantage of Borderfree’s newly launched Magento extension, which makes the process of integrating with the Borderfree platform easier and more cost-effective for existing customers of Magento, a provider of scalable ecommerce solutions. Within hours after launching with Borderfree, Planet Blue received its first international orders from customers in Australia and Taiwan.

“We’re very excited about our partnership with Borderfree and the opportunity to extend the Southern California lifestyle to more customers around the world,” said Eugene Kang, VP of Ecommerce at Planet Blue. “Borderfree’s new Magento extension made the integration process seamless, quickly allowing us to be able to provide a first-rate customer experience to shoppers around the world. Our technology partner Corra, was also instrumental in making this implementation a success.”

Prior to partnering with Borderfree, Planet Blue used an internal solution to ship orders to customers in 39 countries, but the complications of international transactions and expensive shipping rates that did not include prepaid duties and taxes proved problematic for both internal staff and international shoppers.

“The barriers to doing business globally are dissolving and retailers, whether multi-national brands or local boutiques, are facing both opportunity and demand to enable transactions for international customers,” said Michael DeSimone, CEO of Borderfree.

“Companies like Planet Blue recognized early on that providing the same service and brand experience to all customers regardless of location is the key to growth, and we’re thrilled to partner with them to make that happen.”

Borderfree

Must ReadView All

Textiles | On 17th Jan 2017

GST rollout from July 1; states to control small taxpayers

The Centre and states have reached a consensus on the issue of dual...

Textiles | On 17th Jan 2017

Reliance Industries net increases 3.6% in Q3FY17

In the three months ended December 31, 2016, India’s biggest private...

Textiles | On 17th Jan 2017

IMF projects advanced economies to grow at 1.9% in 2017

Advanced economies are projected to grow by 1.9 per cent in 2017 and...

Interviews View All

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search