Home / Knowledge / News / Information Technology / Cato debuts ecommerce site with Celerant Technology
Cato debuts ecommerce site with Celerant Technology
12
Dec '13
Cato, a leading specialty retailer of women’s fashions and accessories, has made its debut into the world of online shopping with the launch of its first ever ecommerce site.

With the help of its implementation partner Celerant Technology, the new website will support the growth of the renowned, national brand and will offer the same collections as its brick-and-mortar stores, as well as additional sizes, colors and exclusive items.

Founded in 1946, Cato operates approximately 1,300 apparel and accessories specialty stores throughout the United States. The merchant is well-known for offering the latest fashion styles for any occasion at low prices everyday. With so many brick-and-mortar locations, the ability to supplement in-store inventory with an ecommerce solution for a new generation of connected shoppers became crucial for continued growth.

To cater to 21st century demands, Cato needed to create a highly sophisticated ecommerce solution that tied in existing inventory management systems, branding and service into a customer facing order management software - all within a tight eight month timeline.

After a thorough selection process, Cato chose to partner with Celerant Technology, the leading mid-market retail technology provider, over larger competition due to their ability to offer a complete, customized solution within such an aggressive timeline.

“We are thrilled to enter the world of ecommerce,” says John Cato, Cato’s Chairman, President and Chief Executive Officer. “This significant milestone fully rounds out our services and offerings, along with our 1,100 Cato stores. Now our customers have the opportunity to access our fashions and accessories at any time from the comfort of their own devices.”

In keeping with Cato’s tradition and brand, Celerant was determined to create a website that enables customers to receive the same levels of service and products that they are accustomed to in each and every store. Celerant Technology succeeded in the challenging task of integrating all their existing components and systems, and on the timeline necessary to fulfill Cato’s vision.

Ian Goldman, President and CEO of Celerant Technology, said, “When developing our software, we focus on all of our retailer’s needs. From customer-facing functions to back-office reporting, we provide retailers with a complete real-time, all-in-one system. We are proud of our work with Cato - we worked closely, and truly partnered with them to design, build and implement a complete solution within an extraordinarily short timeframe. We look forward to watching their brand and sales grow exponentially.”

Celerant Technology


Must ReadView All

US announces final CVD on fine denier PSF from China, India

Textiles | On 19th Jan 2018

US announces final CVD on fine denier PSF from China, India

The US secretary of commerce Wilbur Ross recently announced the...

EU consumers to gain from cheaper, safer, better e-payments

Apparel/Garments | On 19th Jan 2018

EU consumers to gain from cheaper, safer, better e-payments

European consumers can now reap the full benefits of paying online...

Courtesy: Epson

Textiles | On 19th Jan 2018

Epson's new SC F2100 enhances DTG printing

Epson, a leader in inkjet printers and digital textile printing...

Interviews View All

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Urmil Arya

Sushila International, a well established textile organisation established ...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Amiben Shroff
Shrujan

From its modest beginning in the late 1960s, Shrujan has grown into a...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search