Home / Knowledge / News / Information Technology / Paige Denim picks bigtincan Hub to improve sales process
Paige Denim picks bigtincan Hub to improve sales process
05
Mar '14
bigtincan, a leader in mobile content enablement, announced that luxury clothing designer Paige Denim has implemented bigtincan Hub to improve the field sales process with distributors by making it easier for sales reps to access and share images of new jeans collections – while garnering valuable insights around which content is most effective during the sales process. bigtincan hub is a single unified solution that securely delivers the right content to the right users at the right time and location – on any mobile device.
 
“In the fashion industry, your success often hinges on how well you can tell a visual story and our field sales organization was not able to effectively do that with our internal FTP system”
 
Prior to implementing bigtincan hub, Paige was using a File Transfer Protocol (FTP) to store and access images of new collections of jeans. This posed a tremendous challenge for Paige distributors as they regularly had to navigate through complex file systems to try and find and download the latest images on the fly, which often staggered the sales process. Because fashion is such a visual industry and critical to the success of sales, the company needed to implement a solution that allowed them to always have access to the newest images through a single interface.
 
Paige Denim implemented bigtincan hub to create a more efficient and cost effective way for its field sales team to access and share images through a single interactive interface. More importantly, the executive team wanted to understand which images and content was resonating with buyers and duplicate that process across the sales organization. 
 
Through its ContentIQ technology, bigtincan is able to provide Paige with intelligent insight into all aspects of how all of its 75 field sales users engage with content, helping them unlock expertise and create expert networks that will improve the overall performance of the entire group.
 
“In the fashion industry, your success often hinges on how well you can tell a visual story and our field sales organization was not able to effectively do that with our internal FTP system,” said Ywain Cheney, Art Director of Paige Denim. “With bigtincan hub, we’ve found an easy, highly effective way to arm our field representatives with a single point of access to all of the tools they need to close deals.
 
As a result, our sales process is much more fluid, our field reps are much more productive and we have much better visibility into how our marketing assets are being used. bigtincan hub has improved our business processes across the board.”
 
Patrick Welch, president and COO of bigtincan, said “We’re taking the guesswork out of the sales and marketing process by providing intelligent insights into what is working, how it’s working and when it’s working. Paige Denim has just scratched the surface of what bigtincan hub can do when it comes to improving business processes and improving productivity by streamlining everything into a single, unified interface. 
 
Using FTPs and file share solutions is a way of the past. If you want a truly mobile workforce, you have to equip the teams with tools that improve a workflow, not hinder it, and bigtincan hub does just that.”

bigtincan


Must ReadView All

India’s garment imports from Bangladesh up 56% post-GST

Apparel/Garments | On 12th Dec 2017

India’s garment imports from Bangladesh up 56% post-GST

India has imported $87.4 million worth of readymade garments from...

Coats acquires yarn manufacturer Patrick Yarn Mill

Textiles | On 12th Dec 2017

Coats acquires yarn manufacturer Patrick Yarn Mill

Coats, the world’s leading industrial thread manufacturer, has...

Trade & consumers want MDR free digital payments: CAIT

Apparel/Garments | On 12th Dec 2017

Trade & consumers want MDR free digital payments: CAIT

Transaction charges like the merchant discount rate (MDR) applicable...

Interviews View All

Cindy McNaull
Cordura

We have broad range of options in durable fabrics

Sanjay Desai & Ashish Mulani
True Colors

Digital textile printing will be the technology of the future

C Kamatchisundaram
Voltas

ITME is an occasion not only to receive new leads but also to work on...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Urmil Arya

Sushila International, a well established textile organisation established ...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.2%
No
12.1%
Skip
18.7%

Total Votes: 91

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.5%
No
30.8%
Skip
7.7%

Total Votes: 91

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.8%
No
9.9%
Skip
3.3%

Total Votes: 91

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.3%
No
8.8%
Skip
9.9%

Total Votes: 91


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search