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Checkpoint Systems debuts next generation of EAS solutions
27
May '14
Checkpoint Systems, Inc., a leading global supplier of merchandise availability solutions for the retail industry, announced the launch of the next generation of intelligent electronic article surveillance (EAS) solutions. 
 
The EVOLVE iRange, developed alongside global retailers, comprises six different state-of-the-art EAS antennas, a broad range of EAS labels designed for visible and source-tagging application to various types of merchandise, and the Counterpoint iD deactivation unit for faster and consistent deactivation at point-of-sale (POS). 
 
Together, the portfolio promises to deter theft from potential shoplifters, a high-degree of confidence that protected merchandise has been deactivated efficiently to avoid unpleasant false alarms for honest shoppers, and security that the antenna alarms are indeed shoplifting attempts so store personnel can respond appropriately.  Initial tests have resulted in increased product availability at test stores, improved in-store efficiency at the POS and increase in positive attitudes towards shopping experience for consumers.
 
EAS Jammer detection technology is one of the latest additions to the EVOLVE iRange. Integrated into antennas within the portfolio, the system identifies if an EAS ‘jammer’ has been brought into the store and activates an alarm, which alerts staff to the potential threat. This acts as a strong deterrent for possible shoplifters and organized retail crime (ORC) members, resulting in abandoning the shoplifting attempt. 
 
A wide selection of new visible labelling solutions is also now available to deter potential thieves and enable retailers to keep their merchandise safely on display and on the shelf available for purchase. The Micro range – which includes the new EP Clear Micro Tamper Tag, one of the world’s smallest Tamper Tag – can act as a visible yet discreet deterrent to shoplifters when placed on the outside of the packaging. 
 
Of great importance to retailers and consumer packaged goods (CPG) manufacturers was the fact that the new Tamper Tag is so small it can be applied without obscuring any vital product information on the packaging. This technological innovation would not be possible without the latest developments in detection and deactivation, allowing the tiny footprint of Micro range of labels to deter, deactivate and detect better than ever before. This will also enable the retailers and CPGs to protect a wider range of products and increase their on shelf availability.


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