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Lectra's fashion PLM helps Petit Bateau speed up expansion
Feb '15
Petit Bateau, a leading childrenswear manufacturer, has selected fashion Product Lifecycle Management (PLM) solution by Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials like fabrics, leather, technical textiles and composite materials, to accelerate product development cycles and reduce lead times.

Pierre-Antoine Perrot, chief operations officer at Petit Bateau said, “Preserving our 120 year history and our unique know-how while expanding our distribution network is our main challenge. We are convinced that Lectra fashion PLM can help us meet this challenge.”

“Today, Lectra helps us make daily decisions. The time spent on product development slows down our growth today. Lectra fashion PLM offers more flexibility and agility and thus allow our teams to be more reactive,” Perrot added.

Nathalie Lempereur, collection director at Petit Bateau said, “Our design and pattern-making teams can attest to the importance of Lectra’s expertise. Lectra helps us challenge ourselves and adopt better industry best practices.”

Each year Petit Bateau develops 180 colours, 120 fabrics, and 2000 references. The brand decided to implement Lectra fashion PLM to accelerate development phases and improve collaboration between design, development and production teams. Lectra fashion PLM is expected to allow Petit Bateau to work from a unique, consistent and live set of information, shared by all departments, according to a press release.

By eliminating administrative tasks, Lectra fashion PLM will allow Petit Bateau teams to focus on design and product development. Petit Bateau wishes to design more capsule collections and develop partnerships with Lectra fashion PLM solution.

Petit Bateau employs around 3,933 people worldwide, including 1,803 people in France. The company has 12 international subsidiaries in Austria, Belgium, Germany, Great Britain, Italy, Japan, Luxembourg, Netherlands, Portugal, Russia, Spain, and Switzerland.

Lectra is the world leader in integrated technology solutions that automate, streamline, and accelerate product design, development, and manufacturing processes for industries using soft materials. (GK)

Fibre2fashion News Desk - India

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