Home / Knowledge / News / Information Technology / YumDrop uses PowerReviews to drive sales leads
YumDrop uses PowerReviews to drive sales leads
21
Mar '08
PowerReviews the Internet's most comprehensive developer of customer-review solutions for retailers and their shoppers, announced that YumDrop the leading lingerie and accessories retailer, has chosen PowerReviews to harness the power of its customer reviews, increase sales and build stronger customer relationships.

"PowerReviews allowed us to easily deliver customer-friendly, highly-informative product reviews, while also giving us critical data that we can use to evaluate product quality and make better buying decisions," said Bill Rowell, IT Director of YumDrop.

"The feature has caught on quickly and been very popular with our customers. On the business side, we can use the information from PowerReviews to communicate with manufacturers and evaluate the situation. It's a win-win for both the business and the consumer!”

The PowerReviews technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly leverage customer reviews and boost their sales by giving shoppers access to the most meaningful reviews from people just like them. The user-generated content and community drives the highest sales uplift in the industry.

“We were ecstatic when YumDrop chose us to provide relevant product reviews to their customers, some of the most passionate voices in the apparel industry,” said Jay Shaffer, VP of Sales and Marketing for PowerReviews.

“Our relevance-based review system is ideally suited for their highly personal and expressive line of lingerie products.”

PowerReviews

Must ReadView All

Apparel/Garments | On 23rd Feb 2017

NAFTA renegotiation puts Mexico-US jeans trade at risk

The almost imminent renegotiation of the North America Free Trade...

Rick Helfenbein (left), president and CEO of AAFA, with Juan Estrada, chief of party, Hub; Courtesy: Hub

Apparel/Garments | On 23rd Feb 2017

AAFA inks agreement for best manufacturing in East Africa

The American Apparel & Footwear Association (AAFA) has entered into a ...

Mango vice-chairman and member of the board of directors Daniel Lopez (L) with Ananth Narayanan, CEO, Myntra & Jabong. Courtesy: Myntra

Apparel/Garments | On 23rd Feb 2017

Mango awards distribution & management rights to Myntra

Mango, the Spanish fast fashion brand, has awarded its master...

Interviews View All

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Abhimanyu Singh Rathore & Barbara Anna Kosiorek
Kannbar

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search