MarketLive apparel retailers outperform industry averages

08 Apr '08

4 min read

The MarketLive eCommerce Suite is easily upgradeable, allowing merchants to keep their site up-to-date with the latest online retailing best practices and technologies. In addition, MarketLive offers several unique features that are specifically designed for apparel dealers. These include:

• Collection Selling -- Merchants can showcase product collections, outfits, and related items within the selection process, increasing transaction size.
• Imaging and Rich Media -- Built-in zoom and zoom targeting features, combined with sophisticated imaging, provide alternative images to assist customers in the selection process, improving sales.
• Color Swatching -- Allows shoppers to experience color-rich images to clarify product options.
• Browse and Sorting -- Merchants can display products by "what's new" and "best sellers" to showcase items to shoppers.
• Robust Display Templating -- Apparel retailers can easily craft and implement messages to improve merchandising results.
• Robust Product Substitution -- MarketLive suggestive selling technology promotes alternative products when items are unavailable.
• QuickView -- On product directory pages, merchants can provide timely information to ease the browsing process.

Jodi Tollefson, Marketing Director at Vanity commented, "Shoppers visit www.Vanityshops.com to find unique high-fashion apparel and accessories. Our online storefront has to be fresh, be appealing to our young, tech-savvy shoppers, and it must effectively showcase our large and diverse inventory.

We've recently selected MarketLive because we can quickly design, build, and launch a winning site, and do so cost-effectively. With the twelve-week FastTrack launch plan, we can be generating revenue quickly and have our new site fully operational in time to capitalize on our two peak sales seasons, back-to-school and holiday 2008."

The MarketLive family of apparel dealers includes multi-channel brick and mortar retailers, catalogers, and brand manufacturers. Many apparel merchants are taking advantage of MarketLive FastTrack 2008, a program designed for mid-sized, multi-channel retailers that combines essential software, services, and proven methodologies in a single package.

With FastTrack, retailers can build and launch an eCommerce site that will increase revenues, extend their brand, and tap into new markets in as little as twelve weeks. Through FastTrack, merchants can take advantage of special pricing for a limited time only.

Apparel dealers who wish to learn more are invited to join MarketLive in a Web seminar which will explore how MarketLive can help apparel dealers achieve optimal growth. Webinar sessions are scheduled April 10, April 24, and May 1, 2008.

MarketLive Inc

More Information Technology News - United States Of America...