Home / Knowledge / News / Information Technology / OptiTex design technology to be included in Fashion Business Book
OptiTex design technology to be included in Fashion Business Book
12
May '08
Mary Wolfe, author of the soon to be released textbook Fashion Marketing & Merchandising, has included six photos from OptiTex showing its industry-leading design technology. The book is scheduled for release this month by Goodheart-Willcox, a premiere publisher of technical, trade and career education texts since 1921.

“While updating an earlier edition of mine, titled The World of Fashion Merchandising, I researched essential factors in the industry with an eye toward not only what's current, but the future directions of fashion merchandising,” states Wolfe. “OptiTex has established itself as a CAD/CAM leader, with designers in fabric-related industries and educational centers worldwide embracing its software. It was important that my textbook show OptiTex technology.”

OptiTex's computer-aided design (CAD) and computer-aided manufacture (CAM) with fully adjustable 2D and 3D models are deployed in such leading fashion houses as Hugo Boss, Tommy Hilfiger, Land's End and Kozomara due to its rapid ROI.

OptiTex eliminates waste by allowing designers to see on screen how their design will move via a seemingly endless array of parameters. Eliminating waste of fabric, paper, and reducing energy consumption also provides OptiTex with a green advantage.

“Both students and designers particularly appreciate our creativity-enhancing customizable on-screen working environment,” states Ran Machtinger, President and CEO of OptiTex Ltd.

“Ouruser-friendly, intuitive software was specifically structured with the creative individual in mind, and students can essentially be designing within minutes of opening the program.”

“Making sure that students who use my text have a competitive edge was absolutely essential to me,” concludes Wolfe. “OptiTex offers the latest design software, and anyone studying about the fashion field should know about it.”

OptiTex International


Must ReadView All

Courtesy: Nine West

Fashion | On 17th Jun 2018

ABG wins bid in Nine West Holdings auction

Authentic Brands Group (ABG), owner of a global portfolio of...

Courtesy: Kreussler

Textiles | On 17th Jun 2018

USDA certifies Kreussler's solvent as biobased

The US Department of Agriculture (USDA) has certified Kreussler's...

Courtesy: ITUC

Textiles | On 17th Jun 2018

Democratic space shrink & corporate greed are rising: ITUC

Shrinking democratic space for working people and unchecked corporate ...

Interviews View All

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search