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VistaPrint announces expanded organizational structure
May '08
VistaPrint Limited, the small business marketing company, announced a proactive evolution of its worldwide organizational structure and the promotion of seven senior executives. The company's new structure will consist of two geographically-focused business units, one in North America and the other in Europe. The organization has been specifically designed to position VistaPrint for continued rapid growth.

Two experienced and dedicated senior executives have been promoted to lead each of the new business units: Wendy Cebula has been promoted to a newly created position of President - VistaPrint North America and will be based out of Lexington, Massachusetts.

Ms. Cebula joined VistaPrint in 2000 and most recently served as the company's Chief Operating Officer. Janet Holian has also been promoted to the newly created position of President - VistaPrint Europe and will be based out of Barcelona, Spain. A senior executive with VistaPrint since 2000, Ms. Holian most recently served as the company's Chief Marketing Officer.

VistaPrint is an international organization with operations and localized websites world wide. "We believe both North America and Europe have enormous additional potential for VistaPrint, and this new organizational structure enables the company to expand with an enhanced market focus and cross functional best practices," said VistaPrint's President and CEO Robert Keane.

Two additional VistaPrint veterans have been promoted to lead marketing activities of the new business units. Trynka Shineman has been promoted to Chief Marketing Officer of VistaPrint North America. She joined the company in 2004 and most recently served as Senior Vice President of North American Marketing. Nick Ruotolo will serve as Chief Marketing Officer of VistaPrint Europe. He joined the company in 2005 and previously served as a Senior Vice President within the marketing organization.

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