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Brown Shoe to use SAP's Apparel & Footwear Solution
30
Jul '08
Brown Shoe Company Inc announced that it has chosen SAP to provide its core enterprise resource management platform (ERP) for the organization.

The implementation of the SAP solution is expected to support Brown Shoe's growth strategy while streamlining and transforming day-to-day operations for the company's integrated business model.

This move is another key step in Brown Shoe's earnings enhancement plan as the company continuously finds ways to foster collaboration among its divisions and partners, increase its speed-to-market, and strengthen its connection with consumers.

"The anticipated multi-year implementation of the SAP ERP application is an integral step in Brown Shoe's efforts to create an interconnected business model and leverage our inter-company synergies to better meet the needs of our customers," said Ron Fromm, Chairman and CEO of Brown Shoe.

"As a proven, scalable operating platform, SAP is expected to be a key enabler toward reaching our strategic goals of becoming the leading fashion footwear marketer."

Implementing SAP's system is expected to support Brown Shoe's goals of growth and profitability by aligning its information technology (IT) operations on a single, scalable and flexible platform that supports its multiple business segments, partners and worldwide operations.

By selecting an integrated information system, Brown Shoe expects to enhance its profitability and deliver increased shareholder value through improved management and execution of its business operations, financial systems, supply chain efficiency and planning, and employee productivity.

In addition, the integrated solution is intended to further support Brown Shoe's overall objective to strengthen its interconnected wholesale, sourcing, retail and e-commerce business platforms.

Brown Shoe will replace existing homegrown and third-party applications with the SAP Business Suite. The company will utilize SAP's industry-specific solution, SAP Apparel and Footwear Solution for Consumer Products package, to help manage its supply chain.

The company also selected business intelligence solutions from Business Objects, an SAP company, to help close the loop between business strategy and execution.

This application provides tightly integrated solutions that are expected to collectively address the organization's business needs and are intended to enable Brown Shoe to meet its long-term growth and strategic expectations while remaining customer focused.

"We are excited to call Brown Shoe an SAP customer," said Greg Tomb, President & CEO, SAP North America. "We are proud Brown Shoe selected SAP to be a strategic partner to help take their business operations to the next level.

By leveraging business intelligence for real-time decision making with an integrated business process platform, we will help Brown Shoe succeed by closely aligning their business strategy and execution."

Brown Shoe Company Inc


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